Branded Query in SEO: What You Need To Know
What is a Branded Query? A branded query is any search engine query that includes the name of your brand, product, or service. These queries help people find information specifically…
SEO terms and tactics that are helpful to Brand SERPs
What is a Branded Query? A branded query is any search engine query that includes the name of your brand, product, or service. These queries help people find information specifically…
In today’s digital landscape, visibility is everything. Unfortunately, simply having a website isn’t enough. In this article you will learn what Search Engine Marketing (SEM) is all about and its…
What is the Brand SERP Tipping Point? The Brand SERP Tipping Point is the moment when Google’s presentation of an entity accurately represents the brand message when people google the…
What is Googleās āThings to Knowā Feature? Google’s “Things to Know” feature is an expandable list of questions and subtopics related to a search query that helps users explore a…
A Focus Entity in SEO or search engine optimization is a specific topic, person, or company the search engines associate with a brand online. Entities are objects, people, places, and…
What is Google’s Knowledge Graph? Googleās Knowledge Graph is Googleās machine-readable encyclopedia that stores the āfactsā the search engine understands about the world. Googleās algorithms collect and verify facts from…
What is Google’s Knowledge Graph? Googleās Knowledge Graph is a machine-readable encyclopedia of facts Google understands about the world. Google has multiple knowledge graphs, including Google Maps, Google Books, Google…
Do Bing Chat and Traditional Bing Search Use the Same Algorithms? Bing Chat and traditional Bing search use different algorithms. Both systems use a huge content index, and the technology…
Generative AI in search has transformed the digital landscape and become an integral part of how users interact with search engines. Fabrice Canel, Bing’s Principal Product Manager, recently shared valuable…
In this article, you will learn 60 simple tips and strategies you can implement to boost your E-E-A-T (experience, expertise, authoritativeness, and trustworthiness) in Googleās algorithms. Building EEAT solidifies your…
EEAT is Googlespeak for credibility divided into 5 components: Experience, Authority and Trustworthiness. NEEATT is Kalicube’s extended version of EEAT split into 7 components as described below. What is N-E-E-A-T-T?…
What You Will Learn You will learn a robust theory that explains the āFactorsā and āSignalsā in Googleās evaluation of E-E-A-T for companies, authors, and content. When you understand the…