How Kalicube Hit the Brand SERP Tipping Point and Why it Matters
That tipping point is when Google has really understood the brand’s ecosystem, really understood who they are, what they offer and which audience they serve.
Brand SERP and Knowledge Panel Case Studies
At Kalicube we do a lot of work with clients to help them optimise their Brand SERP and manage their Knowledge Panel. These practical case studies highlight the benefits, the techniques and strategies of different aspects of this work.
How To Connect Your Books to Your Knowledge Panel – Scott Duffy Case Study
It could be that as an author you have encountered one or more of the following problems with your Knowledge Panel:
You only have the name of your book in your Knowledge Panel
Some of your books are not included in your Knowledge Panel
None of your books are included in your Knowledge Panel
This case study has been specifically designed to help those who are struggling with the above issues that are hindering their Knowledge Panel from reaching its full potential.
Why Kalicube Chose Duda over WordPress for Agency Work
Duda: a Great CMS for an Entity Home in Digital Brand Management We work on client websites every day. From WordPress to Wix, from Google Sites to Foursquare, with the…
Managing the Elements of a Knowledge Panel – the Evolution of a Knowledge Panel
In this article, I show the evolution of my Knowledge Panel over the years. The evolution is in reverse order, starting with what we have now, and working back in…
Kalicube Pro SaaS Review: Shape Your Entity Identity – Koray Tuğberk GÜBÜR (Holistic SEO, Turkey)
Introduction to the Review – a Presentation of the Platform (See below for the jump links to the sections of the article) Kalicube Pro is the unique, and only Brand…
Managing International Variations of Knowledge Panels
Most people don’t really consider the fact that a Knowledge Panel will look VERY different across countries, not to mention languages. This is an interesting question and a a HUGE…
Wikipedia Page Deleted: How to Recover Your Knowledge Panel
Extract from: 7 Marketing Disasters That Turned Out to Be Precious Lessons, published on Search Engine Journal November 5, 2020 (Svetlana Shchehel) A warning had been on the Wikipedia article…
Why Do You Need to Manage Your Knowledge Panel Over Several Years?
Introduction Most people think that once you’ve triggered a Knowledge Panel that everything magically falls into place without any further effort on your part. In reality, there’s no such magic…
Merging (De-duplicating) Google Knowledge Panels for a Person: Jason Hennessey Case Study
Introduction Who is Jason Hennessey? Jason Hennessey is an entrepreneur, internationally-recognized SEO expert, author, speaker, podcast host, and business coach. Since 2001, Jason has been reverse-engineering the Google algorithm as…
Compiling a Digital Ecosystem For a Person Manually Versus Using Kalicube Pro SaaS
Introduction In this article we will compare two methods of compiling a detailed analysis of a person’s digital ecosystem. As you’ll imagine, one is fast, accurate and detailed, the other…
Digital Brand Management With a Unique Brand Name
Introduction Who is Kalicube? Kalicube is a digital marketing agency that is pioneering the concept of Brand SERP optimisation and Knowledge Panel management. Founded by Jason Barnard, Kalicube leads the…
A Unique BrandTech Solution: How Kalicube Pro Saas Brings Value to Digital Marketers
Introduction Who is 516 Marketing Inc? 516 Marketing Inc is a digital marketing company that empowers brands to succeed online. They do this by helping clients articulate their story, amplify…