As a digital marketing agency deeply invested in understanding the intricacies of search engine algorithms, we at Kalicube have witnessed firsthand the transformative power of AI. The emergence of tools…
Google’s algorithms play a crucial role in how brands are perceived online. Understanding and adapting to these changes can make or break your brand’s online presence. Jason Barnard, entrepreneur and…
Do you control your brand, or do Google and AI? Every day Google and AI make life changing decisions about you before you enter the room. Your digital presence opens…
Why is Google Like a Child? Google, much like a child, is constantly learning and evolving. It aims to understand the vast amount of information available on the internet. You…
Have you ever wondered why Google makes some people look more impressive than others in search results? Why some people look like this: And others, who are just as influential…
ByBernadeth Brusola
Brand SERP, Knowledge Panels and BrandTech FAQ, Personal Brands
Reading Time: 11 minutes Managing your reputation online with Kalicube means peace of mind that your brand is stable, rich, and impervious to algorithm changes because Google understands who you are, what you do,…
Imagine you’ve invested time and money into a sleek new website, but it’s not delivering the results you expected. Frustrating, right? Many businesses face this problem, but the solution may…
Deliverability in The Kalicube Process is Phase Three of the process. Deliverability ensures that your brand’s message reaches the right audience effectively and efficiently. Achieving deliverability means creating a consistent…
Understandability in The Kalicube Process represents Phase One of the process. A KGMID listing in Google’s Knowledge Graph and Knowledge Panel for a brand is the foundation stone of any…
Credibility in The Kalicube Process represents Phase Two of the process. Credibility demonstrates how trustworthy, reliable, and authoritative your brand or entity is perceived by your ideal customers, search engines…
You’re losing valuable brand power if your company name is the same as your personal name. Why? Your company and your personal brand are two distinct brands. This overlap makes…
Do you want more for leads, sales, or stages (speaking gigs, podcast guest opportunities, articles, and media exposure)? The search results for your name are a digital handshake that greets…
