Brand Digital Ecosystem Definition
Plus: How does your brand’s digital ecosystem tie into Brand SERP? What is a brand digital ecosystem? Your brand’s digital ecosystem is everything that exists online about you and around…
Brand SERP
Brand SERP is the search engine results page displayed when a user searches for the exact name of a brand. This is distinct from a Branded SERP, which results from broader, brand-related searches.
Discover What Drives Traffic for a Podcast with Jason Barnard
Brand SEO and SERP for Podcasts with Jason Barnard July 29, 2021 Jason Barnard (The Brand SERP Guy) is a digital marketer specialising in Brand SERP optimization and knowledge panel…
Learn the Difference between Branded Search vs Brand SERP with Jason Barnard
What is Google Saying About Your Brand? (Guest Jason Barnard the Brand SERP Guy) 8 June 2021 Jason Barnard (The Brand SERP Guy) is a digital marketer specialising in Brand…
Why Anton Shulke Organizes Webinars for Semrush
Using Webinars for Marketing… specifically Influencer Marketing July 2, 2021 Anton Shulke is a livestream production manager since 2015. In this video interview with Jason Barnard, he explains why he…
Find Out Which Group of People or Audience You Need to Prioritize in Webinars with Anton Shulke
Using Webinars for Marketing… specifically Influencer Marketing July 2, 2019 Anton Shulke is a livestream production manager since 2015.In this video interview with Jason Barnard, he tells us which group…
Who Sees Your Google Business Card? Your Best Audience!
Strategic Approach to SEO With Jason Barnard By No Hacks Marketing June 8, 2021 In this video on No Hacks Marketing with Slobodan Manić, Jason Barnard explains what he means…
The Biggest ‘Crime’ That Most Brands Commit
Jason Barnard: Masterclass on Google Knowledge Panels March 8, 2021 In this video with Yaag Ganesh on The ABM Conversations, Jason explains how People Also Ask (PAA) is an indicator…
Brand SERP: Google Your Brand Name And Discover The Power of Your New Digital Business Card
Published on Wordlift November 13, 2020 (Jason Barnard) Your most important business card is on Google and it is generated tens, hundreds or even thousands of times every day by…
Brand SERPs You Really Should Be Tracking (and Improving)
Originally Published on SEMrush June 07, 2018 (Jason Barnard) Ignore (Brand) SERPs at your peril! Search queries in the SERPs for your brand name are vital touch-points for both people and…
Practical Techniques to Improve Both Brand and Brand Review SERPs
Originally Published on SEMrush October 30, 2018 (Jason Barnard) Reminder from (this article): Brand SERPs are vital touch-points for both people and machines and are therefore absolutely essential to your business. For any query containing…
10 Rich SERP Elements you can leverage to make your Brand SERP sexy
Originally Published on SEMrush July 05, 2019 (Jason Barnard) Q: Who Googles a brand before they sign on the dotted line?A: Pretty much everyone — clients, partners, distributors, suppliers, employees, investors,…
Weekly Wisdom with Jason Barnard: Google Ads for Brand Searches
Originally Published on SEMrush September 03, 2019 (Jason Barnard) Welcome to Weekly Wisdom. I am Jason Barnard, and I am going to talk to you about Google Ads for Brand…