Entity Building & Google’s Knowledge Graph September 4, 2021
Jason Barnard aka (The Brand SERP Guy) is a digital marketer specialising in Brand SERP optimization and knowledge panel management. In this episode, Jason talks about the fundamental importance of doing SEO for others when working on your brand reputation and what makes this strategy great especially for improving your Brand SERP.
00:00 Jason Barnard
00:09 What to do when the Brand SERP isn’t good?
00:49 Leap frogging