Kalicube Academy – Brand SERP Courses by Jason Barnard
The Brand SERP and Knowledge Panel courses in the Kalicube Academy are intermediate level for Brand SERP aficionados. Whether or not you have SEO experience,…. if you have even just…
Knowledge Panel Management
Knowledge Panel Management refers to the process of influencing and optimizing the contents of a Knowledge Panel that appears on the right-hand side of a desktop search results page when someone searches for your brand name. This panel is an essential tool for brand management and SEO, as it provides potential customers with a quick snapshot of accurate, up-to-date, and credible information about your brand.
Kalicube Pro SaaS – ORM, PR and Entity SEO for Agencies (Presentation)
For brand managers, PR, ORM and Digital Marketing agencies who already have the “Brand SERP skillset”, we offer an amazing BrandTech SaaS platform: Kalicube Pro. In the platform, you’ll find…
Google’s Knowledge Graph: What You Need to Know
In this article you will get a definition of Google’s Knowledge Graph, where the information comes from, and how to leverage it for your SEO performance. What is a Knowledge…
Knowledge Graph and Knowledge Panel in Google: Differentiated
What Is the Difference Between Google’s Knowledge Graph and a Google Knowledge Panel? The Knowledge Graph is Google’s understanding of the world. As Google puts it, the Knowledge Graph is…
How to Change a Subtitle in Google Knowledge Panel – Kalicube Pro SaaS Case Study
Introduction What is a Knowledge Panel? The Knowledge Panel is on the right-hand side of search results pages on Desktop in Google. They appear when you search for entities (people,…
E.E.A.T (Double E.A.T) for Entity SEO: What You Need to Know
What Does Google Mean by Experience, Expertise, Authoritativeness, and Trustworthiness? E.E.A.T (or Double E-A-T) stands for Experience, Expertise, Authoritativeness, and Trustworthiness. Google takes into account multiple factors and evaluates a…
What Happens When You Claim a Knowledge Panel?
A person or organisation that officially represents the entity displayed in a Knowledge Panel on Google SERP (Search Engine Results Page) may claim it (here’s how to claim a Knowledge…
Knowledge Panel in Google: Pricing
How Much Does a Google Knowledge Panel Cost? A Knowledge Panel on Google is absolutely free! Google doesn’t charge a fee, but it doesn’t automatically provide one for every person…
How Can I Get a Knowledge Panel in Google?
Who Gets a Knowledge Panel in Google? The good news is that Google does not limit the opportunity to get a Knowledge Panel to celebrities or established companies, because Google…
How To Claim a Knowledge Panel in Google
Google offers the opportunity to claim a Knowledge Panel to the person or organisation that officially represents the entity shown in that Knowledge Panel. That means you can claim a…
Google’s Knowledge Graph API: What You Need To Know
What Information Does Google’s Knowledge Graph API Return? Once Google has got an understanding of an entity (brand, person, podcast series, film, music group etc) and has added it to…
Managing Your Knowledge Panel Without Schema Markup Case Study
Who is G. Scott Graham? G. Scott Graham is an author, a career coach, and a business coach in Boston, Massachusetts. Scott is driven to help clients follow their “true…