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Entity Building & Google’s Knowledge Graph September 4, 2021

Jason Barnard aka (The Brand SERP Guy) is a digital marketer specialising in Brand SERP optimization and knowledge panel management. In this episode with Jason, he reveals his ultimate branding strategy and educates us about the importance of Entity Home.

00:00 Jason Barnard
00:07 The ultimate aim of any brand
00:41 Expertise-Authority-Trust

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