Jason Barnard (The Brand SERP Guy) is a digital marketer specialising in Brand SERP optimization and knowledge panel management. In this episode, Jason talks about how to become a friend of Google and be able to take advantage and play the “Google game”.
00:00 Jason Barnard
00:14 The Google algorithm
00:47 Google and its users
00:52 The “Google game”
The Brand SERP Guy
Jason Barnard (aka The Brand SERP Guy) is an author and digital marketing consultant. He specialises in Brand SERP optimisation and Knowledge Panel management.
Jason is the founder and CEO of Kalicube.
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