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The Knowledge Panel and GMB – Antagonists of BFF’s? September 2, 2021

Jason Barnard (The Brand SERP Guy) is a digital marketer specialising in Brand SERP optimization and knowledge panel management. In this episode, Jason talks about how Google evolved from a simple search engine to an answer engine and eventually to become an assistive engine.

00:00 Jason Barnard
00:11 Google as an Assistive Engine
00:36 Google (Startrek Analogy)

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