Fabrice Canel Explains How IndexNow Works and Why Is It Efficient

The Low-down on IndexNow From Mr Bingbot 02 November 2021 at 18 H CEST (Paris)

Fabrice Canel is a Principal Program Manager and leads the crawling, processing and indexing team at Bing, Microsoft. In this video interview with Jason Barnard, he talks about IndexNow and why it could change the future of Search Engines.

00:00 What is the Logic Behind IndexNow?
00:06 The model of crawling
00:37 Does the current model of crawling need to be changed?


Jason Barnard has over 2 decades of experience in digital marketing.

He currently teaches Brand SERP optimisation to students at Kalicube.pro and writes regularly for leading marketing publications such as Search Engine Journal, SEMrush, OnCrawl, Searchmetrics as well as appearing regularly on digital marketing webinars and speaking at major conferences around the world such as BrightonSEO, PubCon, SMX London, YoastCon.