Google Knowledge Panel: What you need to know
What Is a Google Knowledge Panel? A Google Knowledge Panel is a search results feature that provides a concise summary of information about an Entity such as a company, person,…
Knowledge Panel
Knowledge panels are information boxes that appear on Google when you search for entities (people, places, organizations, things) that are in the Knowledge Graph. They are meant to help you get a quick snapshot of information on a topic based on Google’s understanding of available content on the web. You’ll see the Knowledge Panel on the right hand side of search results pages in Google.
Why Google Shows Knowledge Panels on Brand SERPs
Jason Barnard during CONTFERENCE #1 – Online Content Intelligence & Content Marketing Conference. In this short video clip, Jason Barnard explains Google’s reasoning behind Knowledge Panels. With so much information…
Do I Need To Be Notable or Popular To Get a Knowledge Panel on Google?
Advanced Expert Tips on Image SEO with Olesia Korobka 27 April 2021 at 17 H CEST (Paris) In this clip, Jason Barnard explains that notability is a Wikipedia concept and…
What Purpose Does a (Personal) Brand SERP Serve for You and Your Audience?
Advanced Expert Tips on Image SEO with Olesia Korobka 27 April 2021 at 17 H CEST (Paris) If you have not looked into Brand SERPs yet, you should check yours…
What is a SERP on Google, and Why do you Want to Be on Top?
Brand SERP Optimization: Taking Marketing To The Next Level By Optimizing Your Online Business Profile With Jason Barnard 4 January 2022 In this clip, Jason Barnard explains what a SERP…
How Can You See the Google Result for Your Name Anywhere in the World?
Brand SERPS and How to Boost Them Episode 142 Confident Live Marketing Show by Ian Anderson Gray 7th January 2022 To see what Google shows on the Search Engine Results Page…
Can We Change the Information Google Shows in Our Knowledge Panel?
Duda Webinar: SEO for Branded Search – Why it is vital to Your Bottom Line and What You Need to Do In this clip, Koray Gübür explains that the main…
LinkedIn for Personal and Company Brand SERPs
Creating Successful Content Strategy for LinkedIn (Understanding Prominence vs Presence) with Purna Virji 18 January 2022 at 17 H CEST (Paris) In this clip, Jason Barnard tells Purna Virji why,…
Brand SERP Layout
What Does a Typical Brand SERP Look Like? Generally speaking, on a well-balanced, optimised Brand SERP you can expect seven Blue Links, three Rich Elements, and a Knowledge Panel on…
Best Social Platforms for a Successful Digital Marketing Strategy
What are the Best Social Platforms for a Successful Digital Marketing Strategy? Which social platforms rank best on branded queries gives an amazing insight into which platforms are most powerful…
Filter Pills in Knowledge Panels: What You Need to Know
What are Filter Pills on Knowledge Panels and Why are They Important? Google is now offering filtered results based on the information it is showing in Knowledge Panels.This is huge!…
The Importance of Knowledge Panels for Brands
Why is Having a Knowledge Panel for my Brand Important for SEO? Knowledge panels are the visible representation of Google’s Knowledge Graph. They have attracted a great deal of attention…