Brand SERPs: What You Need To Know

Brand SERPs: What You Need To Know

What is a Brand SERP? Simple Definition of a Brand SERP Simply put, a Brand SERP is what appears on Google when someone searches your brand name.Most people will search for your…

What is the Brand Factor?

What is the Brand Factor?

This term “Brand Factor” originates from the Searchmetrics article and Whitepaper “Rebooting Ranking Factors” back in 2016. The paper mentions the Brand Factor in passing, and uses this graphical representation…