AI and Digital Marketing Agencies: Good or Bad? (Amir Glatt and Jason Barnard)
How AI Transforms Branded Search for Digital Marketing Agencies – Kalicube Knowledge Nuggets
In this short video clip with Jason Barnard, Amir Glatt explains how AI helps digital marketing agencies with Branded Search. He discusses how AI significantly increases efficiency and allows these agencies to expand their services while improving the effectiveness of their branded search service. Emblematic of simplification, scalability, and expanded offerings while maintaining costs, AI is paving the way for greater Branded Search reach in the digital arena. Watch the video right to the end.
- 00:00 Jason asks questions
- 00:29 Advertise your brand to get more traffic
- 01:10 Offer more services for the same amount of money
Transcript from How AI Transforms Branded Search for Digital Marketing Agencies – Kalicube Knowledge Nuggets
Jason Barnard: I’ve taken notes, but I wanted to know, How does AI help digital marketing agencies with Branded Search?
Because this podcast is called Branded Search (and Beyond) with Jason Barnard so we have to have Branded Search in here.
Amir Glatt: Yeah, sure. So I’m not a Branded Search expert, but I know that, to do Branded Search well, you need to do a lot of things, right? You need to build a great website, you need to get a great FAQ, you need to manage your reputation, you need to advertise your brand to get more traffic and so on.
So I think what I can help you is, let’s say that you can now offer Branded Search service for thousand dollars a month and you can do five things. We say, I know we can offer 15 things because everything will take you much less time to do.
I think this is really like the idea of AI, do much more with less and the same also for Branded Search.
Jason Barnard: So basically I could have asked. How does AI help with anything? You could have answered and it would’ve been more or less the same answer.
It helps you to simplify. It helps you to scale and it helps you to offer more services for the same amount of money.
Amir Glatt: This is true but like specifically Branded Search because it’s also digital. This is really what AI today can help you.
Jason Barnard: Good point. That’s a brilliant answer. I love it. That was delightful. Thank you so much, Amir. That was wonderful.
“This Knowledge Nugget is taken from the Branded Search (and Beyond) Podcast with Jason Barnard.”
Official event page link: https://brandedsearchandbeyond.com/20…
