How E-A-T Signals are Affected by Google’s Understanding of the Entity
Strategic Approach to SEO With Jason Barnard By No Hacks Marketing June 8, 2021
In this video on No Hacks Marketing with Slobodan Manic, Jason Barnard discusses how Google’s understanding of Entities affects the impact of E-A-T signals with some supporting context provided by John Mueller from Google.
00:00 Google understands page and brand levels
00:19 Applying the criteria of E-A-T
00:35 Starting with the main entity
00:41 Know your brand