Why is Branded Search Your Secret Weapon in a Crowded Market? – Kalicube Knowledge Nuggets
In this short video clip, Jon Weberg explains how Branded Search helps with Omnichannel Optimization. Jon highlights the importance of branded search as another channel through which people can gather important information about a brand. In a landscape full of direct and indirect competitors, the ability to stand out through every available channel is paramount. Watch the video right to the end.
What you’ll learn
- 00:00 Jon Weberg and Jason Barnard
- 00:04 How Does Branded Search Help with Omnichannel Optimization?
- 00:11 Why is Branded Search Crucial for Omnichannel Optimization?
- 00:25 What Role Does Branded Search Play in Standing Out from Competition?
- 00:45 Why Should Businesses Focus on Branded Search Among Various Channels?
“This Knowledge Nugget is taken from the Branded Search (and Beyond) Podcast with Jason Barnard.” Official event page link: https://brandedsearchandbeyond.com/20…