Getting to the Core of Brand SERP – with Jason Barnard March 22, 2021
Jason Barnard (The Brand SERP Guy) is a digital marketer specialising in Brand SERP optimization and knowledge panel management. In this episode, Jason talks about the importance of knowing what media your audience truly engages with your brand and how that impacts your Brand SERP.
00:00 Jason Barnard
00:05 Investing in media
00:15 Things that Google is looking for