Kalicube is a digital marketing agency and groundbreaking software company that helps business leaders future-proof their digital search strategy and provides digital agencies with state of the art service offerings that are effective, easy to sell and hugely profitable. Kalicube provides services, tools, and its unique software, Kalicube Pro, to perform brand (entity) optimization for SEO and AI, online reputation management, and create bespoke digital marketing strategies that drive revenue.
Google’s algorithms play a crucial role in how brands are perceived online. Understanding and adapting to these changes can make or break your brand’s online presence. Jason Barnard, entrepreneur and…
ByBernadeth Brusola
Brand SERP, Knowledge Panels and BrandTech FAQ, Personal Brands
Reading Time: 11 minutes Managing your reputation online with Kalicube means peace of mind that your brand is stable, rich, and impervious to algorithm changes because Google understands who you are, what you do,…
Deliverability in The Kalicube Process™ is Phase Three of the process. Deliverability ensures that your brand’s message reaches the right audience effectively and efficiently. Achieving deliverability means creating a consistent…
Understandability in The Kalicube Process™ represents Phase One of the process. A KGMID listing in Google’s Knowledge Graph and Knowledge Panel for a brand is the foundation stone of any…
Credibility in The Kalicube Process™ represents Phase Two of the process. Credibility demonstrates how trustworthy, reliable, and authoritative your brand or entity is perceived by your ideal customers, search engines…
Jason Barnard at Roam’s “The Office of Tomorrow” launch – live in London! Introduction On June 4th, 2024, London’s historic Wilton’s Music Hall set the stage for Roam’s launch of…
Challenge A well-known CEO in the United States discovered an unflattering article about him and his company on the first page of Google when people searched his name. The article…
You’re losing valuable brand power if your company name is the same as your personal name. Why? Your company and your personal brand are two distinct brands. This overlap makes…
Do you want more for leads, sales, or stages (speaking gigs, podcast guest opportunities, articles, and media exposure)? The search results for your name are a digital handshake that greets…
A powerful personal brand means you are visible, impressive, and credible. The benefits of a strong personal brand depend on your professional goals and include the benefits listed below. A…
A personal rebrand means changing your personal brand name. Kalicube makes it easy. A personal rebrand is appropriate in the situations listed below. Your name is your brand. It’s how…
The reasons to reposition your personal brand include discarding old perceptions of what you do and reflecting changes to your current status or offerings. A personal brand reposition is necessary…
