Learn about optimizing personal and corporate brands for AI Assistive Engines (Generative Engine Optimization), Brand SERPs, Knowledge Panels and Digital Marketing tips and tricks.
Marketing News Canada Darian Kovacs Podcast with Jason Barnard Jason Barnard (The Brand SERP Guy®) is a digital marketer specialising in Brand SERP optimization and knowledge panel management. In this…
Marketing News Canada Darian Kovacs Podcast with Jason Barnard In this clip with Darian Kovacs on Marketing News Canada, Jason shares how Frédéric Dubut organized the series of interviews with…
Originally Published on SEMrush March 29, 2021 (Jason Barnard). Have you ever watched a movie and quickly searched an actor’s name for more information about them? You see on the…
Published on Oncrawl May 31, 2018 (Jason Barnard) What is Machine Learning? The following quotes really sum it up. More fluid“Machine learning is something new under the sun: a technology…
Published on Wordlift November 13, 2020 (Jason Barnard) Your most important business card is on Google and it is generated tens, hundreds or even thousands of times every day by…
Originally Published on SEMrush November 23, 2020 (Jason Barnard) In this post, I will go over extensive and independent research to evaluate which is the strongest customer review websites for SEO. As a note,…
Originally Published on SEMrush December 11, 2020 (Jason Barnard) If you have read the great introduction on Schema Markup from Luke Harsel, then you know that Schema Structured Markup is vital for…
Originally Published on SEMrush June 05, 2020 (Jason Barnard) What is semantic HTML5? Semantic HTML5 refers to the use of specific HTML tags that provide clear indications of the role…
Originally Published on SEMrush November 01, 2017 (Jason Barnard) Google and Bing love semantic HTML5, so it is great for SEO! This article provides a simple guide to the essential semantic HTML5…
Originally Published on SEMrush January 18, 2018 (Jason Barnard) Featured Snippets, Answer Boxes or Position 0… whatever one chooses to call them, articles about nailing that super-precious top spot are all the rage….
Originally Published on SEMrush December 03, 2020 (Jason Barnard) When someone searches on Google (or Bing), they express a problem they are seeking to solve or a question they need…
Originally Published on SEMrush March 22, 2018 (Jason Barnard) In my previous article, I placed understanding and credibility as the two central pillars of Answer Engine Optimisation (AEO). They are two words that I use…
