Koray Gübür is a holistic SEO expert with over 6 years of experience in the field. In this video interview with Jason Barnard, he explains how and why some seemingly “non-synonymical” words and terms are interpreted as synonyms by search engines.
00:00 Koray Tuğberk Gübür
00:04 Synonyms
00:23 Lexical Semantics
Founder and CEO of Kalicube
Jason Barnard is the founder and CEO of Kalicube. He is an author and digital marketer who specialises in Brand SERP optimisation and Knowledge Panel management. Jason uses the pseudonym "The Brand SERP Guy" for his professional work.
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