Why Digging Down a Rabbit Hole in Data Driven SEO Can Be an Advantage?

How to Use Google Analytics for Data-Driven SEO with Brie Anderson  08 February 2022 at 17 H CEST (Paris)

In this clip, Brie Anderson tells a delightful story: her obsession with looking at data (data-driven SEO) means that she feels like she’s constantly down a rabbit hole… but that has helped her spot discrepancies, see opportunities and create helpful reports for clients. Watch this episode to find out why sometimes it’s good to dig a rabbit hole.

00:00 Going down a rabbit hole with useless information
00:18 Enjoying the rabbit holes
00:49 Always know what you’re going into

Transcript from: Why Digging Down a Rabbit Hole in Data Driven SEO Can Be an Advantage?

It down correctly and that could potentially have a massive effect because it’s an iPhone.

For example, if you’ve got a problem with an iPhone So digging down… how much, when you dig down do you find yourself going down a rabbit hole and ending up with information that is useless.

Personally! Because I enjoy this stuff. I’m in rabbit holes all the time, or at least once a day. I’m like… “Why am I looking at these three users from China that access at two o’clock in the morning?”

That stuff just seems interesting to me. But I generally try and tell people, especially when they’re first getting started or especially when they’re saying, “Okay I’m going to become data-driven.” I try and encourage people to like, at first when you go in, every time you go in, know what you’re going into.

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