A brand’s Google Business Card is the search result that appears when someone Googles its brand name, serving as the first, most visible, and influential digital impression of the business within Google’s ecosystem.
Introduction Who is Kalicube®? Kalicube® is a digital marketing agency that is pioneering the concept of Brand SERP optimisation and Knowledge Panel management. Founded by Jason Barnard, Kalicube leads the...
Introduction What is a Knowledge Panel? The Knowledge Panel is on the right-hand side of search results pages on Desktop in Google. They appear when you search for entities (people,...
Introduction Who is Backpacker Job Board? Backpacker Job Board is an employment website established in 2010. It was founded by Matthew Heyes, who built the site while on a working...
What is SEO (Search Engine Optimization)? Search Engine Optimization (SEO) is a digital marketing strategy that focuses on enhancing a website’s visibility and ranking in search engine results pages (SERPs)...
What are SERP Features (Rich Elements) on a Google SERP? Since its launch (in 1998), every time you use Google to search for something, such as your favourite artist or...
What Is a Google Knowledge Panel? A Google Knowledge Panel is a search results feature that provides a concise summary of information about an Entity such as a company, person,...
Brand SERP Optimization: Taking Marketing To The Next Level By Optimizing Your Online Business Profile With Jason Barnard 4 January 2022 In this clip, Jason Barnard explains what a SERP...
How to Optimize Your Brand’s Search Results? | The Brand SERP Guy®, Jason Barnard Hosted by Nishant Garg from WhatMarketWants In this clip, Jason Barnard defines the term Brand SERP...
Your Brand SERP is vital to you and your business, of course. It is your “Google Business Card“: what your audience sees when they search your company online. But it...
Strategic Approach to SEO With Jason Barnard By No Hacks Marketing June 8, 2021 In this video on No Hacks Marketing with Slobodan Manić, Jason Barnard explains what he means...
Published on Wordlift November 13, 2020 (Jason Barnard) Your most important business card is on Google and it is generated tens, hundreds or even thousands of times every day by...
THE simple step by step guide to getting and reliably managing your Knowledge Panel Paperback - April 16, 2025 by Jason Barnard (Author) Jason Barnard’s book “Your Instruction Manual for Google Knowledge Panels” is available on Amazon >>Jason Barnard’s book “Your Instruction Manual for Google Knowledge Panels” official site >> Unlock the power of Google’s brain and...
Personal Brand Strategy Optimizing your personal brand in search and AI (service) Get visible, influence the right people, and stop leaving money on the table, it’s time to start building your brand or get intentional about your current brand-building activities. Your personal brand is your most valuable asset, and you need to own it. Shape...
Personal Brand Strategy Rank on ChatGPT and AI Search Results: Get AI talking about your Business and Brand Teach ChatGPT and other AI platforms to understand, include, and recommend your brand in conversations with its users. It’s easier than you think because the machines work the same way as Google. Done With You AI Ranking...
Done for You Service Future-Proof Digital Marketing Strategy Position your brand across the entire digital eco-system and stay ahead of AI. How We Help We help brands to adapt to the evolving digital landscape and ensure long-term success regardless of changes in technology, market trends, or competition. This strategy involves a holistic approach that encompasses...
Kalicube® is the only company in the world that offers Brand SERP / Online Reputation Management services at this level: driven by data (500 million datapoints) and backed by 10 years of experience with no shortcuts, no spam and no risk of Google penalties… Kalicube can do any or all of the following for you:...
Done with You Service Knowledge Panel Management Position your brand, learn the process so you can take the reins. How We Help We position your brand as the recognized authority in your industry by building and managing your Knowledge Panel. This ensures potential customers get a quick snapshot of accurate, up-to-date, and credible information when...
Kalicube proactively looks after your brand message on Google. Jason Barnard has been optimising Brand SERPs and triggering / managing Knowledge Panels for over 10 years. Entrust your brand presence on Google to Jason and the Kalicube team. We will take the weight off your shoulders, leverage Kalicube Pro™ SaaS to maximum effect and make...