Google Knowledge Panel: What you need to know
What Is a Google Knowledge Panel? A Google Knowledge Panel is a search results feature that provides a concise summary of information about an Entity such as a company, person,…
Knowledge Panel Management
Knowledge Panel Management refers to the process of influencing and optimizing the contents of a Knowledge Panel that appears on the right-hand side of a desktop search results page when someone searches for your brand name. This panel is an essential tool for brand management and SEO, as it provides potential customers with a quick snapshot of accurate, up-to-date, and credible information about your brand.
Why Google Shows Knowledge Panels on Brand SERPs
Jason Barnard during CONTFERENCE #1 – Online Content Intelligence & Content Marketing Conference. In this short video clip, Jason Barnard explains Google’s reasoning behind Knowledge Panels. With so much information…
Do I Need To Be Notable or Popular To Get a Knowledge Panel on Google?
Advanced Expert Tips on Image SEO with Olesia Korobka 27 April 2021 at 17 H CEST (Paris) In this clip, Jason Barnard explains that notability is a Wikipedia concept and…
How to Leverage a Business Brand From a Personal Brand?
Expert Tips on Branding and Growing Your Business with Winnie Sun 28 December 2021 at 17 H CEST (Paris) In this clip, Winnie Sun shares how she has used her…
Your Personality Will Help Build You Brand So Don’t Be Shy
Expert Tips on Branding and Growing Your Business with Winnie Sun 28 December 2021 at 17 H CEST (Paris) Whatever your personality, if it resonates with your audience then it…
Can We Change the Information Google Shows in Our Knowledge Panel?
Duda Webinar: SEO for Branded Search – Why it is vital to Your Bottom Line and What You Need to Do In this clip, Koray Gübür explains that the main…
Why Digging Down a Rabbit Hole in Data Driven SEO Can Be an Advantage?
How to Use Google Analytics for Data-Driven SEO with Brie Anderson 08 February 2022 at 17 H CEST (Paris) In this clip, Brie Anderson tells a delightful story: her obsession…
LinkedIn for Personal and Company Brand SERPs
Creating Successful Content Strategy for LinkedIn (Understanding Prominence vs Presence) with Purna Virji 18 January 2022 at 17 H CEST (Paris) In this clip, Jason Barnard tells Purna Virji why,…
Filter Pills in Knowledge Panels: What You Need to Know
What are Filter Pills on Knowledge Panels and Why are They Important? Google is now offering filtered results based on the information it is showing in Knowledge Panels.This is huge!…
How to Succeed with Keywords in Video SEO by Paul Andre de Vera
How to Monetize Your YouTube Channel Quickly Using Video SEO with Paul Andre de Vera 26 October 2021 at 17 H CEST (Paris) Paul Andre de Vera is a leading…
How to Update Google Knowledge Panel Information with Jason Barnard
Entity Building & Google’s Knowledge Graph September 4, 2021 Jason Barnard aka (The Brand SERP Guy) is a digital marketer specialising in Brand SERP optimization and knowledge panel management. In…
The Concept of Siloing in SEO
What is Siloing in SEO? Siloing in SEO is the concept of grouping website content by topic which helps optimize ranking on search engines like Google. The content is grouped…