Brand Awareness

Brand Awareness

Description
Brand awareness is the extent to which customers are able to recall or recognize a brand under different conditions.
Posts tagged with Brand Awareness

Search Engine Marketing: What You Need to Know

In today’s digital landscape, visibility is everything. Unfortunately, simply having a website isn’t enough. In this article you will learn what Search Engine Marketing (SEM) is all about and its...

AIBrandBrand Awareness+29 more
Feb 9, 2024 Isabel Cabatingan

How to Use The Kalicube Process to Save a Company in a Contracting Market

The Business Challenge The company was in a highly competitive market and quickly losing website traffic. It relied almost exclusively on traffic from Google Search. Blue links dominated Google’s search...

AIBrandBrand Awareness+20 more
Dec 28, 2023 Leanne Summers

How to Use The Kalicube Process to Save a CompanyĀ 

The Business Challenge Solved by The Kalicube Processā„¢ The company, an online postal service, experienced massive website traffic and revenue growth in 2018. In 2019, the growth started falling off...

AIBrandBrand Awareness+27 more
Dec 28, 2023 Leanne Summers

Google Knowledge Graph Algorithm Update 2019 ( Budapest)

Google’s Knowledge Graph had a significant algorithm update in July and August 2019. The Knowledge Graph algorithm update is called Budapest. The Budapest Update resulted in massive fluctuations in resultScores...

AIAI SearchAmazon+36 more
Dec 19, 2023 Bernadeth Brusola

Active Mentions and Persistent Mentions: Everything You Need To Know

What are Active Mentions and Persistent Mentions? Active or persistent mentions are continuous and repeated references to a brand, person, or entity within various texts or contexts.  These mentions can...

AIAuthoritative SourcesBrand+29 more
Aug 23, 2023 Bernadeth Brusola

Target KGMID: What You Need To Know

What is a Target KGMID, and what does it stand for? A Target KGMID is the Knowledge Graph Machine Identifier a brand focuses on in its search engine optimization (SEO)...

AIBrandBrand Awareness+37 more
Aug 3, 2023 Bernadeth Brusola

How Kalicube Implements The Kalicube Process

Kalicube implements The Kalicube Processā„¢ in three phases called Understandability Credibility Deliverabilityā„¢. The phases are implemented in conjunction with the brand needs, goals and resources to ensure optimal results.  The...

AIAI OverviewsAI Search+48 more
Jul 28, 2023 Jason BARNARD

The Kalicube Process Gives You SEO Results

What is The Kalicube Processā„¢? The KalicubeĀ® Process is a set of steps designed by Kalicube Proā„¢ to educate search engines about a business’s Brand. It is a strategy that...

AIAnswer EnginesAssistive Engines+57 more
Jul 25, 2023 Jason BARNARD

How to Grow Organic Rankings with Brand? (Kaspar Szymanski and Jason Barnard)

Integrating Brand SERP Optimization into Your SEO Strategy – KalicubeĀ® Knowledge Nuggets In this short video clip with Jason Barnard, Kaspar Szymanski explains the importance of integrating Brand SERP optimization...

AIBrandBrand Awareness+16 more
Jul 12, 2023 Editorial Team

Beginner’s In-Depth Guide to Search Engine Optimization and How it Works

Originally published on SEMrush December 23, 2020 (Jason Barnard) What is SEO (Search Engine Optimization)? SEO is the art and science of convincing search engines, such as Google, Yahoo, and Bing...

AIArtificial IntelligenceBrand+45 more
Jun 29, 2023 Jason BARNARD

Why Invest in Brand Search?

Investing in brand search is essential because it enhances brand perception, increases visibility, and improves overall online presence. It plays a significant role in how potential and existing clients perceive...

AIBrandBrand Awareness+17 more
Jun 13, 2023 Jason BARNARD

Leveraging Anthropology for Effective Content Marketing

Understanding human behaviour and cultural dynamics is crucial for businesses to market successfully. When businesses understand these attributes their content will resonate deeply with their audience. In this context, leveraging...

AIAnthropologyBrand+32 more
Jun 5, 2023 Bernadeth Brusola