For brand managers, PR, ORM and Digital Marketing agencies who already have the “Brand SERP skillset”, we offer an amazing BrandTech SaaS platform: Kalicube Pro™. In the platform, you’ll find…
In this article you will get a definition of Google’s Knowledge Graph, where the information comes from, and how to leverage it for your SEO performance. What is a Knowledge…
This is quite a debate! There are pros and cons to both unique brand names and keyword-focussed brand names. Keywords in a brand name can help with ranking, but have…
Introduction Who is Kalicube®? Kalicube® is a digital marketing agency that is pioneering the concept of Brand SERP optimisation and Knowledge Panel management. Founded by Jason Barnard, Kalicube leads the…
Introduction Who is 516 Marketing Inc? 516 Marketing Inc is a digital marketing company that empowers brands to succeed online. They do this by helping clients articulate their story, amplify…
What Is the Difference Between Google’s Knowledge Graph and a Google Knowledge Panel? The Knowledge Graph is Google’s understanding of the world. As Google puts it, the Knowledge Graph is…
Introduction What is a Knowledge Panel? The Knowledge Panel is on the right-hand side of search results pages on Desktop in Google. They appear when you search for entities (people,…
Introduction Who is Backpacker Job Board? Backpacker Job Board is an employment website established in 2010. It was founded by Matthew Heyes, who built the site while on a working…
What Does Google Mean by Experience, Expertise, Authoritativeness, and Trustworthiness? E.E.A.T (or Double E-A-T) stands for Experience, Expertise, Authoritativeness, and Trustworthiness. Google takes into account multiple factors and evaluates a…
What is SEO (Search Engine Optimization)? Search Engine Optimization (SEO) is a digital marketing strategy that focuses on enhancing a website’s visibility and ranking in search engine results pages (SERPs)…
What are SERP Features (Rich Elements) on a Google SERP? Since its launch (in 1998), every time you use Google to search for something, such as your favourite artist or…
A person or organisation that officially represents the entity displayed in a Knowledge Panel on Google SERP (Search Engine Results Page) may claim it (here’s how to claim a Knowledge…
Always here to help
We use cookies to improve your experience on our site. By using our site, you consent to cookies.
Manage your cookie preferences below:
Essential cookies enable basic functions and are necessary for the proper function of the website.
CloudFlare provides web performance and security solutions, enhancing site speed and protecting against threats.
Service URL: developers.cloudflare.com
Google reCAPTCHA helps protect websites from spam and abuse by verifying user interactions through challenges.
Google Tag Manager simplifies the management of marketing tags on your website without code changes.
WPForms is a user-friendly WordPress plugin for creating custom forms with drag-and-drop functionality.
Statistics cookies collect information anonymously. This information helps us understand how visitors use our website.
Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com
Vimeo is a video hosting platform for high-quality content, ideal for creators and businesses to showcase their work.
Service URL: vimeo.com
You can find more information about our Cookie Policy and Privacy Policy.
