Brand Management

Great Articles About Brand Management from Kalicube and from Around the Web

In marketing, brand management begins with analysing how a brand is currently perceived in the marketplace, moves to planning how the brand should be perceived if it is to achieve its goals, and continues with ensuring that the brand is perceived as planned and secures its goals. Wikipedia

Recommended Articles About “Brand Management”

  1. Brand management in marketing: Wikipedia defines brand management in the context of marketing and target markets.
  2. Brand management and how it works: this article explains what brand management is, how it works in terms of customer engagement, competition in the markets, and the management of a company and some related examples.
  3. Brand management and social media: here is a comprehensive article discussing about  introduction to brand building through social media.
  4. How to manage your brand with Google: this article talks about the importance and principles of brand management, brand positioning,  and brand asset management.
  5. Brand Management with The Kalicube Process: learn about effective and proven Kalicube Process in the context of managing and optimising your Brand SERPs and Knowledge Panels.
How Does the Kalicube Process Work?

How Does the Kalicube Process Work?

The Kalicube Process works through 3 steps that optimize your brand across your digital ecosystem.  1. Audit and clean your complete digital footprint The first step is auditing your digital…

How We Implement the Kalicube Process 

How We Implement the Kalicube Process 

To implement the Kalicube Process, we do five things. 1. Audit your Brand’s presence across the digital ecosystem using Kalicube Pro, our unique platform that collects business, Brand and industry…

KPIs in Brand SERP: Everything You Need To Know

KPIs in Brand SERP: Everything You Need To Know

What are Key Performance Indicators in Brand SERP Optimization? Key Performance Indicators (KPIs) in the context of Brand SERP optimization help quantify the success of your marketing, brand positioning and…