The Future of Podcasting (Alex Sanfilippo and Jason Barnard)


How Podcasting Develops Know, Like and Trust? – Kalicube Knowledge Nuggets

In this short video clip, Alex Sanfilippo explains how podcasting helps with Branded Search. Alex gives valuable insights on how podcasting increases visibility in search engines like Google by creating a strong online presence. Alex shares that he gets numerous backlinks from various platforms through podcast appearances and hosting a show. And podcast episodes lead to accompanying blog posts that further build his online presence and strengthen his brand identity. Watch the video right to the end.

What you’ll learn

  • 00:00 Alex Sanfilippo and Jason Barnard
  • 00:12 How Does Podcasting Influence Google’s Perception of a Brand?
  • 00:20 How Does Podcasting Help to Expand Online Presence on Different Platforms?
  • 00:40 What Additional Content Strategy Complements Podcasting?

“This Knowledge Nugget is taken from the Branded Search (and Beyond) Podcast with Jason Barnard.” Official event page link:…

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