Kalicube at Digital Marketing Europe 2025
Vilnius, Lithuania – From March 18 to 20, 2025, the Lithuanian capital hosted the 6th edition of the Digital Marketing Europe (DME) 2025, a premier international conference brought together some of the brightest minds in the industry for three days of insights, networking, and hands-on learning. With over 500 attendees from more than 30 countries, it stood out as one of the year’s most impactful digital marketing events.
Kalicube, led by CEO and Founder Jason Barnard, along with Mariana Franco and Olena Yemelianova, attended DME 2025 as the Gold Sponsor, reinforcing our commitment to driving innovation and excellence in the digital marketing industry.
A Gathering of Global Marketing Minds
Held at the Multikino venue in Vilnius, the conference attracted marketers, content creators, data analysts, and advertisers eager to learn and connect. Attendees explored the latest digital marketing trends through engaging keynote sessions, interactive workshops, and panel discussions led by over 40 internationally recognized experts.
Keynote Speakers
The DME 2025 featured an impressive lineup of keynote speakers (industry leaders) who shared their expertise and insights on the future of digital marketing:
Sanjay Sauldie – CEO of Sauldie.org, Germany | Director of the European Internet Marketing Institute (EIMIA)
David White – Founder of connective3, UK | Content Marketing Director | PR Specialist
Martin Greif – President of SiteTuners, USA | Author | International Conference Speaker
Rosa Mitchell – Director of SEO & Digital PR at connective3, UK | Head of Manchester Office
Marty Weintraub – Founder of Aimclear®, USA | AI Marketing Lab Overseer | Author
Each speaker delivered practical strategies and expert advice, giving attendees actionable takeaways to apply in their marketing efforts.
View the full list of speakers at Digital Marketing Europe 2025
Industry Experts Leading the Conversation
Host
The event was guided by a team of leading digital marketers who hosted insightful discussions and interactive sessions, including:
Jason Barnard – CEO of Kalicube, France | Brand SERP Optimization Specialist | Author
Mariana Franco – Founder of BrilliantSEO, Slovenia | SEO Consultant | CRO Expert
Nikolaj Mogensen – Head of SEO at s360, Denmark | International Conference Speaker
Georgia Tan – Co-founder & Head of Search at Switch Key Digital, Australia
Vladyslav Zhovtenko – CEO of RedTrack.io, Lithuania | Paid Ads Specialist | Author
Filipa Olmo – Head of Content & Community at Wondercraft, Portugal | SEO Specialist
Seva Krutsko – CEO of Vondel Digital , Estonia | Board Member
Martin Greif – President of SiteTuners, USA | Author | Relationship Marketing Expert
Amanda Walls – Director & Founder of Cedarwood Digital, UK | 3x Brighton SEO Speaker
Marty Weintraub – Founder of AIMCLEAR, USA | Overseer of the AI Marketing Lab
Silvi Nunez – Managing Director of Optimational, Estonia | Localization & Multilingual SEO Expert
Ieva Vaitiekunaite – Co-founder & COO of Raffish Agency, Lithuania | Social Media Specialist
Sandy Lohr – COO of Vendasta, Switzerland
With this expert team leading the event, attendees engaged in insightful discussions, received valuable guidance, and connected in a dynamic environment that encouraged learning, networking, and growth
Comprehensive Coverage of Digital Marketing Topics
DME 2025 covered essential marketing strategies across a variety of key areas, including:
- Digital Brand Strategy
- Paid Advertising
- AI-Powered Hyper-Personalization
- Influencer Outreach
- SEO & SEM
- Digital Messaging
- User-Generated Content (UGC)
- Digital PR
- Visual and Voice Search Optimization
- SOPs for Smarter Marketing
- Affiliate Marketing
- AR and Immersive Experiences
- Growth Hacking Techniques
- Data and Insights
- Neuromarketing
View the full schedule of events at Digital Marketing Europe 2025.
Hands-On Learning with Interactive Workshops
Attendees had the opportunity to dive deep into key topics through five interactive workshops, including:
- Community-based Marketing: Ask the Right Questions and Develop an Impactful Marketing Strategy
- Hands-On Workshop: Evaluate and Enhance Your Email Automation Flows
- Play & Profit: Unlocking Success with Gamified Emails
- Site Audits for Marketers Who Don’t Know SEO
- Evolution of Branding: Current Challenges and Modern Techniques for Marketers
Jason Barnard’s Expert Session
A highlight of the conference was Jason Barnard’s session on March 20 at Hall 6 (Content Marketing Track), where he tackled one of the biggest challenges in digital marketing—brand control in an AI-driven world.
In his talk, “Your Brand is What Google and AI Say It Is. This is How You Can Take Back Control,” “Jason introduced a groundbreaking three-step strategy for businesses to influence how Google, ChatGPT, Bing Copilot, and Google Gemini perceive and present their brand. He emphasized how The Kalicube Process ensures a consistent and authoritative digital identity, allowing businesses to control their brand narrative across AI-driven search platforms.
To provide additional value, Jason offered exclusive freebies—a 60-page How-To Guide on Answer Engine Optimization (AEO) and a free AI audit, giving attendees actionable steps to improve brand visibility across AI platforms.
Beyond the Sessions
Networking and Social Events
Digital Marketing Europe 2025 wasn’t just about cutting-edge strategies and expert insights—it also created opportunities for attendees to connect and unwind through engaging social events.
- Opening Night Networking Reception (March 18) – A chance to meet fellow marketers and start conversations.
- Mid-Conference Social Mixer at SkyBar (March 19) –A relaxed evening with stunning city views.
- Gala Dinner at the Grand Hall (March 20) – A celebration of new insights, collaborations, and friendships.
Looking Ahead
DME 2025 was more than just a conference—it was a turning point for many marketers looking to stay ahead in an AI-driven digital world. As marketing continues to evolve, those who adapt now will lead the industry in the future.
