Large Language Models

Large Language Models

Description
AI systems trained on massive corpora of text to understand and generate human language, powering tools like ChatGPT and Gemini. Also known as LLMs.
The Large Language Models definition
LLMs are AI systems trained on massive text corpora to understand and generate human language. They power tools like ChatGPT and Gemini, composing responses using learned patterns and confidence-weighted facts, rather than just retrieving information.
How Jason Barnard uses Large Language Models definition
We train LLMs indirectly by feeding them consistent brand narratives and structured entity data across the open web. The clearer your brand story is online, the more accurately LLMs will represent you.
Why Large Language Models matters to digital marketers
LLMs shape perception; they decide how your brand is explained and recommended in AI tools. If you don't teach them through structured and repeated online signals, they will invent or ignore you.
Posts tagged with Large Language Models

Google Knowledge Panel: Why Is My Subtitle Writer Instead of SEO?

The subtitle ā€œWriterā€ replaced ā€œSEOā€ in Google Knowledge Panels for SEO professionals in September 2023. Google made very few exceptions to the change from SEO to Writer as it rolled...

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Jan 4, 2024 Leanne Summers

Darwinism in Search: 10 Blue Links to Generative AI

What is Darwinism in Search? Darwinism in Search is how Search Engine Algorithms determine what to display in their Search Engine Results Pages (SERPs). Darwinism in Search is based on...

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Sep 15, 2023 Leanne Summers

ChatGPT on Bing / Bing Chat Search: How Does it Work?

Bing Chat uses a combination of ChatGPT (an AI language model developed by Open AI) and the Bing search engine results to provide a user with a summary of the...

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May 5, 2023 Jason BARNARD
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