Brand Search

Brand Search

Description

The practice of searching for specific brand names rather than generic keywords, representing high-intent user behavior.

Posts tagged with Brand Search

How to Optimise Your Brand SERP (The Kalicube Process)

In this article you will learn what a brand SERP is, why it is important to optimise yours, and a simple step by step process (The Kalicube Process™) Before starting,...

BrandBrand AwarenessBrand Search+37 more
Oct 17, 2022 Jason BARNARD

The Kalicube Process has Solved Digital Marketing

What is The Kalicube Process™? The Kalicube Process is a three-stage-complete digital marketing strategy that allows brands to optimize their visibility, message, and acquisition funnel across their entire digital ecosystem....

AIAI Assistive EnginesAI Overviews+54 more
Sep 30, 2022 Jason BARNARD

Improving Backpacker Job Board’s Brand SERP – Client Success Story

Kalicube Pro™ Case Study: Backpacker Job Board Who is Backpacker Job Board Backpacker Job Board is an employment website for working holiday makers travelling in Australia. The platform is niche,...

BrandBrand SearchBrand SERP+13 more
Apr 23, 2022 Matthew Heyes

Does Brand Name Search Volume Affect SEO? Case Study from Rise at Seven

How to Outrank Your Competitors through SEO Content Gap Analysis with Lidia Infante  4 January 2022 at 17 H CET (Paris) In this clip, Jason Barnard and Lidia Infante talk...

Advertising CampaignsBrandBrand Awareness+8 more
Mar 4, 2022 Editorial Team

What is a Google Knowledge Panel and how to get one

Originally Published on SEMrush March 29, 2021 (Jason Barnard). Have you ever watched a movie and quickly searched an actor’s name for more information about them? You see on the...

BrandBrand SearchBrand SERP+28 more
Mar 30, 2021 Jason BARNARD

Brand SERP: Google Your Brand Name And Discover The Power of Your New Digital Business Card

Published on Wordlift November 13, 2020 (Jason Barnard) Your most important business card is on Google and it is generated tens, hundreds or even thousands of times every day by...

Artificial IntelligenceBrandBrand Search+32 more
Mar 10, 2021 Jason BARNARD

Brand SERPs You Really Should Be Tracking (and Improving)

Originally Published on SEMrush June 07, 2018 (Jason Barnard) Ignore (Brand) SERPs at your peril! Search queries in the SERPs for your brand name are vital touch-points for both people and...

BrandBrand SearchBusiness+12 more
Mar 10, 2021 Jason BARNARD

10 Rich SERP Elements you can leverage to make your Brand SERP sexy

Originally Published on SEMrush July 05, 2019 (Jason Barnard) Q: Who Googles a brand before they sign on the dotted line?A: Pretty much everyone -  clients, partners, distributors, suppliers, employees,...

BrandBrand SearchBrand SERP+23 more
Mar 10, 2021 Jason BARNARD

Weekly Wisdom with Jason Barnard: Google Ads for Brand Searches

Originally Published on SEMrush September 03, 2019 (Jason Barnard) Welcome to Weekly Wisdom. I am Jason Barnard, and I am going to talk to you about Google Ads for Brand...

BrandBrand SearchBrand SERP+9 more
Mar 10, 2021 Jason BARNARD

Brand SERPs: What You Need To Know

In this article, you will learn the definition of a Brand SERP and get a basic understanding of how to create a compelling and optimised Brand SERP by The Brand...

BrandBrand SearchBrand SERP+15 more
Mar 22, 2020 Jason BARNARD