In marketing, brand management begins with an analysis on how a brand is currently perceived in the market, proceeds to planning how the brand should be perceived if it is to achieve its objectives and continues with ensuring that the brand is perceived as planned and secures its objectives.
In this article you will learn why optimising for different SERP Features on Google is important, techniques you can use to optimise for SERP Features (Rich Elements), how the work...
What is a Knowledge Panel Card in SEO? A Knowledge Panel Card is an important development in Google Knowledge Panels since they cover a large amount of SERP Real Estate,...
Duda: a Great CMS for an Entity Home in Digital Brand Management We work on client websites every day. From WordPress to Wix, from Google Sites to Foursquare, with the...
What is BrandTech? A simple definition of BrandTech. Branding Technology (also known as BrandTech) is a set of software solutions used by brand managers, PR agents, online reputation experts, marketers...
In this article, you will learn more about Knowledge Cards (SERP Feature), their importance for SEO and how they contribute to Brand SERP Optimisation. What are Knowledge Cards in SEO? Simple Definition...
In this article, you will learn more about Featured Snippets, their importance for SEO and how they contribute to Brand SERP Optimisation. What are Featured Snippets in SEO? Simple Definition...
Global recognition firmly establishes Jason Barnard as a significant entrepreneur, a leading digital marketer and specialist, and a respected industry leader, particularly in the critical areas of brand management in search and the evolving landscape of Artificial Intelligence. His foundational work, prominent industry presence, and innovative contributions provide compelling evidence of his impact and standing....
Your brand is what Google and AI say it is Are you prepared to leave your most valuable asset in the hands of the machines? With Kalicube, your brand is safe today and you’ll be ready for the future. Take control now! What is Kalicube? Kalicube is a groundbreaking digital marketing agency that helps the...
Jason Barnard is the CEO and founder of Kalicube®, a premium Digital Branding Consultancy for entrepreneurs in the AI era. When Google and AI make decisions about entrepreneurs and their companies that determine their ability to shape markets, secure partnerships, and scale their ventures, having control over your digital presence isn’t just an advantage –...
Done for You Service Future-Proof Digital Marketing Strategy Position your brand across the entire digital eco-system and stay ahead of AI. How We Help We help brands to adapt to the evolving digital landscape and ensure long-term success regardless of changes in technology, market trends, or competition. This strategy involves a holistic approach that encompasses...
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