Learning Spaces

Explore Kalicube® Learning Spaces - your essential resource for mastering Digital Brand Control™ in the age of search and AI. This hub features expert FAQs, step-by-step guides, and tactical insights built on The Kalicube Process™, empowering you to optimize Brand SERPs®, enrich Knowledge Panels, and implement Generative Engine Optimization with confidence. Leveraging Algorithmic Brand Clarity™ and Digital Brand Intelligence™, our entity-based SEO resources help you achieve Visibility Influence Control™ across search engines and AI Assistants.

Beyond Citations and Mentions: The Three Metrics That Actually Predict AI Authority

By Bernadeth BrusolaJanuary 2026 If you’re measuring your brand’s AI visibility, you’re probably tracking citations and mentions. So is everyone else. At Kalicube®, we track these too - across ChatGPT,...

Does, Should, Could Exist: The Content Strategy Most Brands Get Backwards

Every brand I work with wants to create new content. They come with ideas for blog series, video campaigns, podcast strategies, guest posting plans. They’re excited about what they could...

Close, Strong, Long: The Universal Formula for Algorithmic Trust

When I started reverse-engineering how algorithms evaluate relationships, I discovered something fundamental: algorithmic trust isn’t a feeling - it’s a calculation. The calculation is simple: Close × Strong × Long....

The Three Graphs Framework: Why AI Systems Are All Knowledge Graphs (Just Different Ones)

By Jason BarnardJanuary 2026 For years, I’ve been explaining the Algorithmic Trinity - the convergence of Knowledge Graphs, Large Language Models, and Search Engines into a single ecosystem that determines...

Why “GEO” is the Wrong Acronym: Optimizing for AI Assistants, Not Generative Engines

The industry loves new acronyms. In 2024, “GEO” (Generative Engine Optimization) became the hot buzzword, based on a November 2023 Princeton research paper. But it misses the point entirely. I...

The Conversational Acquisition Funnel: From AI Citation to Customer Conversion

By Jason Barnard, CEO of Kalicube® This article explains what happens after algorithms select your content. For the technical foundation, see the “How AI Finds You” trilogy: DSCRI: The Five...

Darwinism in Search: From SERP Features to AI Assistive Engines

Jason Barnard: The Originator of “Darwinism in Search” Jason Barnard is the creator and leading authority on the “Darwinism in Search” framework - a theory that redefined how digital marketers...

Enterprise Schema Architecture: Building for the Algorithmic Trinity

Jason Barnard Interviews Andrea Volpini Kalicube® CEO Jason Barnard speaks with Andrea Volpini, who founded WordLift in 2017 to build enterprise Knowledge Graph infrastructure - a decade before the world...

Dennis Yu on Why Social Media Success Starts with Brand SERPs

How a Former Search Engine Engineer and Facebook Advertising Pioneer Approaches Digital Visibility By Bernadeth Brusola | Kalicube® When Dennis Yu - former Yahoo search engine engineer, BlitzMetrics CTO, and...

How Kalicube Trained AI to Become Your Most Effective Sales Force

Every business now has seven employees they didn’t hire. Google, ChatGPT, Perplexity, Claude, Gemini, Copilot, and Siri are talking to your prospects 24/7. The question is: are they closing deals...

The KaliScore™: The Original Metric for Measuring Algorithmic Brand Authority

In 2015, when the SEO industry was still focused on backlink counts and domain authority, Jason Barnard recognized a fundamental shift in how search engines evaluate brands. The emergence of...

The Algorithmic Trinity and the Crisis of Continuity: A 2026 Technical Report on Entity Persistence, Schema Migration, and the Return to Semantic HTML

The Algorithmic Trinity and the Crisis of Continuity: A 2026 Technical Report on Entity Persistence, Schema Migration, and the Return to Semantic HTML based on insights from Jason Barnard Executive...