Deliverability
Deliverability
Description
Deliverability in the context of digital marketing and brand presence is ensuring that your content provides value and is readily accessible to your target audience in the places they hang out online. It involves having the right content—content that solves problems and offers insightful solutions—available on platforms where your audience naturally congregates.
Posts tagged with Deliverability
Darwinism & Google SERPs As Product: Revisiting How Search Works
Originally Published on Search Engine Journal August 18, 2021 (Jason Barnard) New insights on how Google search ranking works plus the concept of the SERP as a product and how it plays...
Brand SERP: Google Your Brand Name And Discover The Power of Your New Digital Business Card
Published on Wordlift November 13, 2020 (Jason Barnard) Your most important business card is on Google and it is generated tens, hundreds or even thousands of times every day by...
HTML5 Semantic Tags: What They Are and How To Use Them
Originally Published on SEMrush June 05, 2020 (Jason Barnard) What is semantic HTML5? Semantic HTML5 refers to the use of specific HTML tags that provide clear indications of the role...
The Future of SEO: Understandability Credibility Deliverability
Originally Published on SEMrush December 03, 2020 (Jason Barnard) When someone searches on Google (or Bing), they express a problem they are seeking to solve or a question they need...
How To create a Google-Friendly FAQ section
Originally Published on SEMrush October 29, 2019 (Jason Barnard) Modified Transcript Hi. I’m Jason Barnard and welcome to Weekly Wisdom. Today I am going to share with you my cheat...
The 3 Pillars of SEO – Understandability Credibility Deliverability
The Three Pillars of SEO Jason Barnard created this new definition of the three pillars of SEO in 2019 when giving a talk in Melbourne, Australia. The pillars are based...
Featured Snippets and Structured Data (SMX London 2019)
Jason has a great podcast #SEOisAEO so you gotta just listen to it, regardless of this conference. Jason talked about how to refine and filter search snippets to show the final...
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