Dominant Entity in SEO: What You Need To Know
What is a Dominant Entity in SEO? A Dominant Entity is the entity that Google prioritises on a Google search for a Named Entity with an ambiguous name. When multiple…
Brand SERP Optimization
Brand SERP optimization is the practice of optimising a brand’s presence in search engine results pages. It is a way of improving a brand’s online presence and increasing visibility. It is also a way of increasing brand awareness and improving brand recall.
Knowledge Panel Cards in SEO: What You Need To Know
What is a Knowledge Panel Card in SEO? A Knowledge Panel Card is an important development in Google Knowledge Panels since they cover a large amount of SERP Real Estate,…
Why Kalicube Chose Duda over WordPress for Agency Work
Duda: a Great CMS for an Entity Home in Digital Brand Management We work on client websites every day. From WordPress to Wix, from Google Sites to Foursquare, with the…
Entity Maturity in SEO: What You Need To Know
What is Entity Maturity in SEO? Entity Maturity is the degree of understanding, and in particular the confidence in that understanding, that Google has gained over time. It is a…
Infinite Self Confirming Loop of Corroboration: What You Need To Know
What Is the Infinite Self Confirming Loop of Corroboration in SEO? The “infinite self-confirming loop of corroboration” is a fundamental part of The Kalicube Process. The Kalicube Process is a…
Simple Explanation of Machine Learning in Google’s Algorithm(s)
In SEO circles we talk a lot about Machine Learning. What is the actual process involved? Here is a simple 1 minute explanation that helps demystify! The Three Ingredients of…
Kalicube Pro SaaS Review: Shape Your Entity Identity – Koray Tuğberk GÜBÜR (Holistic SEO, Turkey)
Introduction to the Review – a Presentation of the Platform (See below for the jump links to the sections of the article) Kalicube Pro is the unique, and only Brand…
How to Write an Entity Description (The Kalicube Way)
What You Will Learn In this article, you’ll learn how to write a description of an entity (person, company, podcast, music group, product…) that will help with Entity Optimisation, a…
Entity Description in SEO: What You Need to Know
Simple Definition of Entity Description An Entity is a thing (person, company, podcast, book, musical artists etc). The Entity Description is a summary that describes who the Entity is, what…
Third Party Websites: What You Need To Know
What is a Third Party Website? Third party websites are websites over which you have no direct control. These are the websites where someone has written an article about you…
Second Party Websites: What You Need To Know
What is a Second Party Website? Second-party websites are websites that you partially control, but you do not actually own. For example, your social media sites like Twitter, Facebook, LinkedIn,…
First Party Websites: What You Need To Know
What is a First Party Website? A first-party website is a website that you own and control one hundred percent. Your own company website is a first-party website, and if…