Brand SERP, Knowledge Panels and BrandTech FAQ

The central hub for expert answers on key topics such as Brand SERPs, Knowledge Panels, Digital PR & Brand Management, BrandTech, and SEO terminology. Each FAQ series embodies The Kalicube Processâ„¢ and supports clarity in Entity-Based Search, AI Assistive Engines, and Digital Brand Controlâ„¢, helping you build Visibility Influence Controlâ„¢ across search and AI platforms.

Credibility in SEO featured image on kalicube.com

Context of Credibility in SEO: What You Need To Know

What does Credibility mean? Credibility is how trustworthy, reliable, and authoritative a source or content is.  In the context of Google and search engine optimization (SEO), credibility is how believable...
Read More

How Kalicube Implements The Kalicube Process

Kalicube implements The Kalicube Processâ„¢ in three phases called Understandability Credibility Deliverabilityâ„¢. The phases are implemented in conjunction with the brand needs, goals and resources to ensure optimal results.  The...
Read More
Featured image for "KPIs in Brand SERP: Everything You Need To Know" article

KPIs in Brand SERP: Everything You Need To Know

What are Key Performance Indicators in Brand SERP Optimization? Key Performance Indicators (KPIs) in the context of Brand SERP optimization help quantify the success of your marketing, brand positioning and...
Read More
Featured image for "The Kalicube Process Gives You SEO Results" article

The Kalicube Process Gives You SEO Results

What is The Kalicube Processâ„¢? The Kalicube® Process is a set of steps designed by Kalicube Proâ„¢ to educate search engines about a business’s Brand. It is a strategy that...
Read More
Featured image for "Entitization in SEO: What You Need to Know" article

Entitization in SEO: What You Need to Know

What is Entitization in SEO? Entitization in SEO means Google’s Algorithms explicitly understand and recognize an entity as important. When Google recognizes your entity, it lists the entity in its...
Read More
Personal-Branding-A-Guide-from-Kalicube

Personal Branding: A Guide from Kalicube

What is Personal Branding? Personal branding is how a person markets and presents themself in the world, particularly in professional circles and across digital platforms. Your personal brand defines who...
Read More
Build a robust brand identity online when you have a common name featured image

How to Build a Robust Brand Identity Online When You Have a Common Name

Google is the primary information portal in the digital ecosystem. As its algorithms grow smarter, Google regularly updates Knowledge Panels to reflect its understanding of relationships between people and businesses...
Read More
Featured image for "Knowledge Sources in Entity SEO: What you need to Know" article

Knowledge Sources in Entity SEO: What you need to Know

What are Knowledge Sources in Entity SEO? Knowledge Sources generally refer to databases, websites, documents, or other resources that contain information about an entity (person, place, company, podcast, etc). In...
Read More
Featured image for "Entity Subtitle on Google: What You Need To Know" article

Entity Subtitle on Google: What You Need To Know

What is an Entity Subtitle? An Entity Subtitle, in the context of Google Knowledge Panels, is the word that appears below the entity name (thing, person, place, company). It is...
Read More
Featured image for "The Simplest Way of Finding KGMID" article

The simplest way of finding the KGMID

What is the easiest way to find the KGMID? The easiest way to find the Google Knowledge Graph ID (KGMID) is to use the “Share” feature in the Knowledge Panel. ...
Read More
Featured image for "Reinforcement Data for Machine Learning on Google: What You Need To Know" article

Reinforcement Data for Machine Learning on Google: What You Need To Know

In this article you’ll learn more about the concept of Reinforcement Data, its importance for machine learning and its applications for online presence optimization and search engine results. What is...
Read More
Featured image for "Corrective Data for Machine Learning on Google: What You Need To Know?" article

Corrective Data for Machine Learning on Google: What You Need To Know?

Google Engineers use Corrective Data to teach the machine how to learn. This is called Machine Learning.  In Google language, the machine is the combination of Google’s Algorithms. By teaching...
Read More