ByBernadeth Brusola
Personal Brand Strategy (includes repositioning, becoming famous etc)
Reading Time: 1 minute Your problem:You’re torn between building your personal brand or your company’s brand. You see the long-term value in both – but you’re unsure where to focus first, especially if the…
ByBernadeth Brusola
Personal Brand Strategy (includes repositioning, becoming famous etc)
Reading Time: 1 minute Your problem:You’ve poured time into books, podcasts, speaking gigs, or articles – but when someone searches your name, there’s no clear story. Your content exists, but it doesn’t add up…
ByBernadeth Brusola
Personal Brand Strategy (includes repositioning, becoming famous etc)
Reading Time: 1 minute Your problem:You’re putting all your marketing weight behind your company brand – but prospects aren’t just looking at your business. They’re Googling you, the founder or executive, to decide if…
ByBernadeth Brusola
Personal Brand Strategy (includes repositioning, becoming famous etc)
Reading Time: 1 minute Your problem:If you wait, your competitors won’t. While you’re deciding, they’re becoming more visible, earning trust, and getting recommended by Google and AI as the default choice. The longer you…
ByBernadeth Brusola
Personal Brand Strategy (includes repositioning, becoming famous etc)
Reading Time: 1 minute Your problem:Your CEO isn’t showing up consistently in search or AI, and that absence is quietly costing you. Without a strong personal brand, they’re not lending credibility to your company…
ByBernadeth Brusola
Personal Brand Strategy (includes repositioning, becoming famous etc)
Reading Time: 1 minute Your problem:Your brand does a lot – but doesn’t lead anywhere specific. While competitors dominate a single niche and win trust by being clear and focused, your broader offer feels…
ByBernadeth Brusola
Personal Brand Strategy (includes repositioning, becoming famous etc)
Reading Time: 1 minute Your problem:Launching a book, podcast, or rebrand without a solid brand foundation leaves Google and AI unsure of how it connects to you. Instead of reinforcing your authority, your new…
ByBernadeth Brusola
Personal Brand Strategy (includes repositioning, becoming famous etc)
Reading Time: 1 minute Your problem:Your competitors have personal Knowledge Panels that elevate their authority beyond their companies. Without one, your credibility lives inside your business – so if you ever exit, rebrand, or…
ByBernadeth Brusola
Personal Brand Strategy (includes repositioning, becoming famous etc)
Reading Time: 1 minute Your problem:You’ve grown – but Google still sees the old you. Search results reflect past roles, outdated bios, and a version of your story that no longer matches your current…
ByBernadeth Brusola
Personal Brand Strategy (includes repositioning, becoming famous etc)
Reading Time: 1 minute Your problem:You have the insights, experience, and credibility – but when the industry talks, your name doesn’t come up. You’re stuck on the sidelines while competitors dominate the narrative, earn…
ByBernadeth Brusola
Personal Brand Strategy (includes repositioning, becoming famous etc)
Reading Time: 1 minute Your problem:Due diligence doesn’t start in the boardroom – it starts on Google. If your digital footprint is weak, outdated, or scattered, it raises silent red flags at exactly the…
ByBernadeth Brusola
Personal Brand Strategy (includes repositioning, becoming famous etc)
Reading Time: 1 minute Your problem:You’re making the shortlist – but you’re not sealing the deal. Your digital presence isn’t giving decision-makers the clarity and confidence to choose you without hesitation. In high-stakes moments,…
