Kalicube Pro™ is a trademarked SaaS platform developed by Kalicube for structured brand analysis, audit delivery, and score tracking. It powers proprietary tools such as KaliScore™ and all three phase audits (Understandability, Credibility, Deliverability).
In today’s multifaceted digital marketing landscape, businesses often grapple with the challenge of unifying disparate efforts into a cohesive and effective strategy. Many organizations adhere to established marketing frameworks, yet…
Jason Barnard stands out in the crowded landscape of SEO and AI — not because he says he’s a thought leader, but because his methodology, data, and consistent results do…
Most businesses today assume they are in control of their online narrative. After all, isn’t it your content, your messaging, and your brand image? Unfortunately, this couldn’t be further from…
Managing your online presence is crucial, especially when it comes to entities represented in Google’s Knowledge Graph. Recent insights from a May 2024 Google leak have underscored the potential risks…
Google’s algorithms play a crucial role in how brands are perceived online. Understanding and adapting to these changes can make or break your brand’s online presence. Jason Barnard, entrepreneur and…
ByBernadeth Brusola
Brand SERP, Knowledge Panels and BrandTech FAQ, Personal Brands
Reading Time: 11 minutes Managing your reputation online with Kalicube means peace of mind that your brand is stable, rich, and impervious to algorithm changes because Google understands who you are, what you do,…
A powerful personal brand means you are visible, impressive, and credible. The benefits of a strong personal brand depend on your professional goals and include the benefits listed below. A…
The reasons to reposition your personal brand include discarding old perceptions of what you do and reflecting changes to your current status or offerings. A personal brand reposition is necessary…
Google’s Knowledge Vault ( former Knowledge Graph) has always been a cornerstone of how search and assistive engines understand and display information about entities across the web. Traditionally, the Knowledge…
The subtitle “Writer” replaced “SEO” in Google Knowledge Panels for SEO professionals in September 2023. Google made very few exceptions to the change from SEO to Writer as it rolled…
What is Google’s Knowledge Graph? Google’s Knowledge Graph is Google’s machine-readable encyclopedia that stores the “facts” the search engine understands about the world. Google’s algorithms collect and verify facts from…
Challenge Olga Zarr is a successful SEO consultant and writer on SEO strategy. Olga approached Kalicube to help her change her name and ensure the name change and personal rebranding…
