A three-step system for controlling brand narrative in AI and search: Claim (establish a factual statement), Frame (present it in alignment with brand story), and Prove (back it up with trusted sources).
TL;DR the ideal Online Reputation Management clients Kalicube serves are reputation damaged entrepreneurs and business leaders The New Reputation Crisis: When AI Becomes Your Judge, Jury, and Publicist For a…
For the last couple of years SEO professionals have been pretty nervous that AI would make our work obsolete. Now we know better. With the release of AI Mode, Google…
Jason Barnard’s official list of his lexicon and terminology (updated regularly) I. Executive Summary Jason Barnard, recognized as “The Brand SERP Guy®” (Trademarked by Kalicube in 2015), has established himself…
Jason Barnard’s official list of his lexicon and terminology (updated regularly) Introduction: Navigating the Evolving Landscape of Digital Branding The digital marketing and search engine optimization (SEO) landscape has undergone…
You Can’t Bury a Narrative. You Have to Replace It. Claim, Frame, Prove: The Foundation of a Future-Proof Narrative Let’s start with a truth most reputation agencies dodge: The brand…
