Answer Engine Optimization

Answer Engine Optimization (AEO) is a new but rapidly evolving area of digital marketing. It focuses on optimizing your content to appear in AI-generated responses from platforms like ChatGPT, Bing Chat, and Google Search.

Answer Engine Optimization, Ask Engine Optimization, Assistive Engine Optimization, Generative Engine Optimization (GEO), Generative Search Optimization (GSO), Search Experience Optimization (SXO), Conversational Optimization, Generative Search Optimization (GSO), Zero-Click Optimization, AI Search Optimization, or Semantic Search Optimization are often used interchangeably and they all mean more or less the same thing.