SEO

Great Articles About SEO from Kalicube and From Around the Web

SEO stands for Search Engine Optimisation. It is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. At Kalicube, SEO is the art and science of convincing search engines, such as Google, Yahoo, and Bing to recommend your content as the best answer to a user’s search query.

As with branded search queries, SEO skills play a huge part of the toolkit you’ll need to dominate and control your Brand SERP and ensure it projects your brand message the way you intended.  Your Brand SERP communicates to your audience who you are and what you do.

Recommended Articles About “SEO” (Search Engine Optimisation)

  1. SEO according to Wikipedia: this article talks about the definition of Search Engine Optimisation according to Wikipedia.
  2. Google’s Search Engine Optimization (SEO) Starter Guide: Google provides a complete overview of the basics of SEO according to its best practices.
  3. The Beginner’s Guide to SEO: this is an article that gives you a guide designed to describe all major aspects of SEO.
  4. What is Search Engine Optimisation: Jason Barnard (The Brand SERP Guy) defines SEO as the art and science of convincing search engines, such as Google, Yahoo, and Bing to recommend your content as the best answer to a user’s search query.
  5. Difference between SEO and SERP: know the difference between Search Engine Optimisation and Search Engine Results Page.  They are two different things, but very closely related.
  6. Leverage SEO Techniques, Tactics and Strategies with The Kalicube Process: The Brand SERP aspect of Kalicube Process is a strategic mix of marketing, branding and SEO.
  7. Creating your own local SEO Process: Mark Bealin is an internet marketing professional and the founder of SearchLab. In this video interview with Jason Barnard, he talks about strategies you can apply to your local SEO.
Repurposing Video Content Using Short Clips

Repurposing Video Content Using Short Clips

Creating Successful Content Strategy for LinkedIn (Understanding Prominence vs Presence) with Purna Virji 18 January 2022 at 17 H CEST (Paris) In this clip, Purna Virji and Jason Barnard explain…

What is Entity Identity in SEO?

What is Entity Identity in SEO?

In the context of named entities in SEO (brands, companies, people, podcasts etc etc), Entity Identity is Google’s understanding of who you are what you offer and who your audience…

Who is Your Brand SERP Important to?

Who is Your Brand SERP Important to?

Your Brand SERP is vital to you and your business, of course. It is your “Google Business Card“: what your audience sees when they search your company online. But it…