How to Dominate Your Niche and Own Your Brand Online? (The First Customer)
How to Dominate Your Niche and Own Your Brand Online? – Kalicube Knowledge Nuggets
In this video, entrepreneur and CEO of Kalicube, Jason Barnard shares his proven strategies for dominating your niche, building an online personal brand, and using Google and AI tools like ChatGPT to measure your success. Learn how to position yourself where your audience is looking and turn your name into the authority in your industry. Watch the video until the end.
What you’ll learn:
00:00 Jason Barnard and Jay Aigner
00:01 What Does It Mean to Dominate in Your Niche?
00:40 What Is a Key KPI for Measuring Online Presence and Dominance in a Niche?
01:31 How Does Kalicube Help Individuals Improve Their Online Visibility?
“This Knowledge Nugget is taken from The First Customer with Jay Aigner.”
https://www.youtube.com/watch?v=MucbkC-jDSs
This is your guide to educate Google, build trust, and position YOU as the ultimate solution. Download now for FREE. https://solutions.kalicube.com/the-kalicube-process-has-solved-digital-marketing
Transcript from How to Dominate Your Niche and Own Your Brand Online? – Kalicube Knowledge Nuggets
Jason Barnard: Dominating is being the person that people think about when they think about your topic. And I’ll give you a good example. Right before this interview I had a meeting, a sales call with somebody who said, I was talking to my digital marketing advisor who said the person you need to talk to is Jason.
And he said to me, this is going to be the easiest sales call you have ever had. So that’s being dominant.
It’s that everybody immediately thinks that’s the person. Jason Barnard is the person for personal branding online, for Knowledge Panels on Google, for dominating the AI algorithms, and the KPI is always going to be
what does Google and ChatGPT say about you? And that dominance is if they think you’re more important
than other people with your own name, you’re dominating your own name.
If you associate your name with the topic. Jason Barnard, digital marketing, Jason Barnard, entrepreneur, and I come out top, I’m dominating my niche with my name. So, I would use Google and ChatGPT as KPI, but at the end of the day, all they’re doing is reflecting human behavior. So I actually have to walk the walk and what we do at Kalicube with the 2 billion data points is ensure that we understandexactly where we need to focus. So for you, we would analyze you, we would analyze the cohort, the peer group that you belong to.
And we would see where are the key points that Google, ChatGPT, Perplexity and Microsoft see as important for you. And that gives us the places you need to be standing where your audience is looking. If you’re standing where your audience is looking, you’re already winning the game.
