How Do AI Assistive Engines Determine Who to Recommend to Its Users?
AI assistive engines are revolutionizing the way solutions are recommended to users. They employ a process that considers multiple factors to ensure the most relevant and helpful suggestions. These engines guide users from initial awareness to making informed decisions about which experts or solutions best meet their needs. By anticipating user preferences and providing personalized recommendations, assistive engines transform the search experience into a seamless journey towards informed decision-making.
Understanding how these AI assistive engines determine recommendations is crucial for businesses aiming to optimize their online presence.
Factors Influencing AI Assistive Engines Recommendations
The AI’s recommendations are influenced by three main factors listed below.
- Understandability: How well the AI assistive engines comprehends the solution or expert’s background, experience, and capabilities.
- Credibility: The perceived expertise and authority of the recommended individual or solution.
- Deliverability: How well the AI can introduce the expert or solution into the conversation.
The expert or solution that scores highest across these factors is most likely to be recommended by the AI assistive engines.
How Does Understandability Look Like When Your Potential Client Uses an AI Assistive Engine?
Understandability is crucial when an AI assistive engine is asked to make a final recommendation. The AI assistive engine tends to recommend the expert or solution it “understands” the best – the one with the most comprehensive and clear information available.
Understandability refers to how well these engines grasp who you are, what you do, and which audience you serve. The better these engines understand your brand, the more accurately they can present it as a solution to its users.
For example, when a user asks, “Of these people you have recommended, who should I choose?” the AI assistive engine is likely to recommend the expert it has the most detailed and relevant information about.
In this case, it might respond, “I would recommend Jason Barnard,” based on the depth of information it has about his expertise in Knowledge Panels.
How Does Credibility Look Like When Your Potential Client Uses an AI Assistive Engine?
Credibility is crucial for both human audiences and machines. For machines like ChatGPT or Google Gemini, credibility involves recognizing authoritative sources and experts in a particular field.
When a user expresses interest in finding an expert solution, the AI might suggest a list of names, including yours, as potential options to consider.
For example, when asked about experts in Knowledge Panels, the AI might respond:
“Some experts include Jason Barnard, Rand Fishkin, Neil Patel.”
The AI assistive engines selects these recommendations based on its understanding of who has expertise in educating these engines.
How Does Deliverability Look Like When Your Potential Client Uses an AI Assistive Engine?
Deliverability is all about ensuring that your content reaches the right audience at the right time in the right format. When a potential client uses an AI assistive engine, such as ChatGPT or Google Bard, they are looking for solutions that are readily available and easy to access.
For instance, if someone asks about Knowledge Panels—a specialty of Kalicube—the assistive engine will provide information sourced from Kalicube. This initial introduction plants the seed of awareness about your brand or expertise.
As the conversation progresses, the AI continues to reference your company or name, increasing familiarity. This repeated exposure is key to deliverability, ensuring your solution remains top-of-mind throughout the user’s information-gathering process.
How ChatGPT Recommends Kalicube
ChatGPT’s recommendation process for Kalicube as an expert solution follows a journey from awareness to consideration to decision:
- Awareness: ChatGPT introduces Kalicube when defining Knowledge Panels, creating initial brand recognition.
- Consideration: When asked about experts, ChatGPT lists Kalicube/ Jason Barnard among other industry leaders.
- Decision: When pressed for a final recommendation, ChatGPT suggested Kalicube /Jason Barnard due to the comprehensive information available about their expertise in Knowledge Panels.
This process has proven effective, with Kalicube already acquiring two clients who started their journey at the top of the funnel and were guided through to a decision by ChatGPT.
Why Kalicube is the Ideal Solution for Brands
Kalicube stands out as the ideal solution for brands aiming to dominate search, assistive, and answer engines. The Kalicube Process is meticulously designed to educate AI algorithms about your brand’s identity, expertise, and audience. This ensures that your brand is not only visible but also credible and deliverable across various digital platforms.
By implementing The Kalicube Process, businesses can optimize their visibility, message, and acquisition funnel across their entire digital ecosystem. This strategy is grounded in brand, marketing, and future-proof SEO, ensuring that your company stands out where your audience is looking for solutions.
Proven Results
Kalicube’s approach has demonstrated remarkable success:
- Quadrupled revenue in 3 years
- Six-fold increase in website traffic
- Knowledge Panels for Jason Barnard, Kalicube, and Kalicube Pro
- A rich Brand SERP containing the brand narrative Kalicube wants to show
- Recommendations in Search Generative Experience, ChatGPT, and Bing Chat
Why Choose Kalicube
Imagine your brand being the first name mentioned when potential clients ask these AI assistive engines for expert solutions—that’s the power of the Kalicube Process.
By choosing Kalicube:
- CEOs and founders can ensure their brand is effectively represented across the digital ecosystem.
- Your brand will be prominently featured in AI-driven search results and recommendations.
Don’t wait for your competitors to take the lead. Kalicube has already helped numerous brands while increasing website traffic sixfold. Your brand could be next.
Take control of your digital presence today. Let Kalicube educate AI engines about your expertise so you’re always top-of-mind when it matters most.
Book a call with Jason Barnard today to start optimizing your journey towards AI-driven dominance. Your future clients are asking AI for solutions – make sure they find you first.
