SEO – Glossary and FAQ

Learn the SEO terms that matter for Entity-Based Search, AI-driven visibility, and digital brand authority. This glossary and FAQ series defines foundational and advanced concepts through Kalicube’s lens - covering Brand SERPs, Generative Engine Optimization, Brand-Trigger Phrases™, and more. Each entry is crafted to support The Kalicube Process™ and clarify the terminology shaping modern SEO for both humans and AI Assistive Engines.

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How To create a Google-Friendly FAQ section

Originally Published on SEMrush October 29, 2019 (Jason Barnard) Modified Transcript Hi. I’m Jason Barnard and welcome to Weekly Wisdom. Today I am going to share with you my cheat...
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How To Submit a URL or Website to Search Engines like Google, Bing or Yahoo (A step-by-step guide)

Originally Published on SEMrush June 10, 2020 (Jason Barnard) If you have just launched a new website, on a brand new domain, you are not going to see it ranking on...
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How Bingbot Works: Discovering, Crawling, Extracting & Indexing

Originally Published on SearchEngineJournal April 15, 2020 (Jason Barnard) Learn how Bingbot works during the discovery, crawling, extracting and indexing stages from Fabrice Canel, Bing’s Principal Program Manager. Here’s a...
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The 3 Pillars of SEO - Understandability Credibility Deliverability

I created this framework in 2019 when giving a talk in Melbourne, Australia, and at the time I called it the Three Pillars of SEO. The insight was simple: have...
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The simple 5 minute explanation of Artificial Intelligence and Machine Learning

What are Artificial Intelligence and Machine Learning? Artificial Intelligence is a technology where a computer aims to perform tasks that otherwise a human would need to do. What is considered to be...
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How-To: Great SEO Meta Titles, Meta Descriptions, and H1 for Your Pages

What are Meta Titles and Meta Descriptions? Meta titles and meta descriptions are both snippets of text embedded in a webpage’s HTML code that provide information about the page’s content....
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