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What is a Knowledge Panel, and why is it important for Google’s understanding?

UpdatedJuly 4, 2024
ByBernadeth Brusola

A Knowledge Panel is an information box that appears on Google search results, signifying that Google has a comprehensive understanding of the person, company, or entity in question. A Knowledge Panel is important because it showcases Google verified facts and serves as a quick reference for users searching for that particular entity. It is displayed prominently on the right side of desktop search results and at the top of mobile search results, indicating Google’s recognition of the entity’s notability and relevance.

At Kalicube, we call the Knowledge Panel “Google’s stamp of approval”. Knowledge Panels help build credibility and trust with potential customers or audiences who are researching your Entity. For a detailed explanation on what a Knowledge Panel is, and why it is important for Google’s understanding, read Kalicube’s full article here.

Get your Instruction Manual for Google Knowledge Panels >>

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