Does Kalicube offer any training or guidance for clients to manage their own SEO?

Yes, Kalicube offers training and guidance for clients to manage their online brand presence. The Kalicube Process provides a comprehensive approach that includes:

1. Brand SERP Optimization: Guidance on optimizing the search engine results page for your brand, ensuring that the most relevant and positive information appears when someone searches for your company.

2. Knowledge Panel Management: Instructions on influencing and managing the Knowledge Panel in Google search results to represent your brand accurately.

3. Generative AI Optimization: Training on optimizing content for generative AI technologies like Copilot (Bing Chat) is becoming increasingly important in search algorithms.

4. Reputation Management: Strategies for managing online reputation across various platforms, contributing positively to SEO outcomes.

5. Digital Ecosystem Cleansing: Steps on how to clean up digital assets so that all online mentions and listings of the brand are accurate and contribute positively to its image.

6. Entity SEO: Education about entity-based SEO focuses on building a brand as an entity within Google’s ecosystem, improving recognition by search engines.

7. Natural Language Processing (NLP): Insights into optimizing content using NLP techniques so it aligns better with how modern search engines understand human language.

Kalicube also offers resources such as a book, free downloadable guides, and one-on-one coaching services covering Brand SERPs and Knowledge Panels.