The SEO audit analyzes your website’s current SEO performance and identifies opportunities for optimization to improve search engine rankings. According to Jason Barnard, CEO and founder of Kalicube, the audit focuses on the three pillars of SEO: understanding, credibility, and deliverability. Understanding:* Analyzing how well Google understands your website’s content.* Checking for clear site structure…
An Entity Home is a single page representing the entity, and at Kalicube, we ensure it’s incredibly clear to Google. This page is where you have the opportunity to define yourself or your brand comprehensively and authoritatively. According to Jason Barnard, CEO and founder of Kalicube, it’s essential the Entity Home is a website page…
Kalicube uses the Kalicube Pro platform which harnesses the power of a vast database with over 2 billion data points to stay at the cutting edge of Google’s algorithmic changes and SEO best practices. According to Jason Barnard, this proprietary platform meticulously tracks all three Knowledge Algorithms, providing real-time alerts for significant updates across a…
Kalicube measures the success of its SEO and branding efforts by the search results for the brand. When the blue links are dominated by the brand, when the brand has a Knowledge Panel and other rich results, the Kalicube Process is working. The Kalicube Process is designed to educate Google about a brand’s identity and…
Yes, Kalicube offers training and guidance for clients to manage their online brand presence. The Kalicube Process provides a comprehensive approach that includes: 1. Brand SERP Optimization: Guidance on optimizing the search engine results page for your brand, ensuring that the most relevant and positive information appears when someone searches for your company. 2. Knowledge…
Kalicube has developed a system that allows for integrating its Schema Markup with other platforms’ markup in a way that avoids duplication and fragmentation. This is significant because it ensures clarity for search engines trying to understand and categorize the information on a webpage. This approach lies in the importance of maintaining a coherent and…
AI Overviews in Google are a new feature that uses AI to generate summaries of information related to a query. The summaries appear above the traditional search results and may include information from Knowledge Panels where the query is about an entity (a person, company or brand for example). A Knowledge Panel is a visual…