The Brand SERP Guy®

The Brand SERP Guy®

Description

The Brand SERP Guy® is a registered trademark of Kalicube SAS. It is the trademarked nickname of Jason Barnard, the originator of the Brand SERP concept. This mark identifies Jason Barnard as the globally recognized authority on Brand SERPs (Search Engine Results Pages for a brand), which are the foundational diagnostic surface of the Kalicube methodology used in search, AI, and digital brand optimization. USPTO page for The Brand SERP Guy® 

Kalicube’s trademark brand use policy for The Brand SERP Guy® 

Posts tagged with The Brand SERP Guy®

Why Is It Important to Eliminate Ambiguity In Terms of Brand SERPs?

Duda Webinar: SEO for Branded Search – Why it is Vital to Your Bottom Line and What You Need to Do Ambiguity is always a problem for search engines and...

AIBrandBrand SERP+13 more
Mar 21, 2022 Editorial Team

What Is the Difference between Brand SERP and SEO?

How to Optimize Your Brand’s Search Results? | The Brand SERP Guy®, Jason Barnard Hosted by Nishant Garg from WhatMarketWants In this clip, Jason Barnard defines the term Brand SERP...

AIBrandBrand Awareness+19 more
Mar 16, 2022 Editorial Team

Don’t Think You Need to Know Everything About a Subject Before Sharing What You Know

Kalicube® Tuesdays with Ian Anderson Gray and Jason Barnard 22 February 2022 at 17 H CEST (Paris) In this clip, Jason Barnard talks to Ian Anderson Gray about what sometimes...

AIBrandBrand SERP+7 more
Mar 16, 2022 Editorial Team

How Can We Correct Information in Knowledge Panels When Google Gets It Wrong?

Digital Marketer – Podcaster – Jason Barnard | Ep. 360 Send It Rising Internet Marketing In this clip, Jason Barnard (The Brand SERP Guy®) explains that, although we can contact...

AIBrandBrand SERP+10 more
Mar 12, 2022 Editorial Team

Was December 2021 the Moment Google Truly Switched From Strings to Things?

Google Updates in 2021 and What To Expect in 2022 with Lily Ray 14 December 2021 at 17 H CEST (Paris) In this clip, Jason Barnard (The Brand SERP Guy®)...

AIBrandBrand SERP+11 more
Mar 4, 2022 Editorial Team

Video Boxes (Video Carousels) in SEO: What You Need To Know

In this article, you will learn more about Video Boxes (Video Carousels), their importance for SEO and how they contribute to Brand SERP Optimisation. What are Video Boxes (Video Carousels) in...

AIBrandBrand Awareness+19 more
Feb 27, 2022 Jason BARNARD

What is Entity Identity in SEO?

In the context of named entities in SEO (brands, companies, people, podcasts etc etc), Entity Identity is Google’s understanding of who you are what you offer and who your audience...

BrandBrand ManagementBrand SERP+19 more
Feb 19, 2022 Jason BARNARD

The Importance of Adding GMB Location to Your YouTube Videos According to Paul Andre de Vera

How to Monetize Your YouTube Channel Quickly Using Video SEO 26 October 2021 at 17 H CEST (Paris) Paul Andre de Vera is a leading YouTube SEO expert. In this...

AIBrandBrand Management+13 more
Nov 10, 2021 Editorial Team

Cooldown Period in SEO Split Testing, Explained by Kevin Indig

How to Perform Successful Split Test SEO Experiments Explained by Kevin Indig 21 September 2021 at 16 H CEST (Paris) Kevin Indig is an SEO expert and a successful Data...

AIBrandBrand SERP+11 more
Oct 22, 2021 Editorial Team

Find Out What Matters Most When You Are Doing SEO Split Testing According to Kevin Indig

How to Perform Successful Split Test SEO Experiments Explained by Kevin Indig 21 September 2021 at 16 H CEST (Paris) Kevin Indig is an SEO expert and a successful Data...

AIBrandBrand SERP+10 more
Oct 20, 2021 Editorial Team

The Importance of Rich Sitelinks in Google SEO

Why Are Rich Sitelinks Important in SEO? Rich Sitelinks are fundamentally important in one’s overall SEO strategy because they are obviously useful to users, and a great way for Google...

AIBrandBrand Management+16 more
Oct 18, 2021 Jason BARNARD

The Concept of Siloing in SEO

What is Siloing in SEO? Siloing in SEO is the concept of grouping website content by topic which helps optimize ranking on search engines like Google. The content is grouped...

AIBrandBrand SERP+18 more
Oct 15, 2021 Jason BARNARD
Related Pages:

Invite Jason Barnard to Your Podcast

Invite Jason Barnard to Guest on Your Podcast Looking for a Great Guest for Your Podcast? What can you talk about with Jason Barnard? Knowledge Panels SEO / Digital Marketing Strategy From Search Engines to Answer Engines to Assistive Engines: Where AI is Taking Google, Bing and Apple Google is a child. How we can...

AIAnswer EnginesAssistive Engines+23 more
May 3, 2022 Editorial Team

Shows

Shows Kalicube® Tuesdays Weekly Webinar A popular weekly series of interview format marketing events that livestream to YouTube, Twitter, LinkedIn and Facebook. Branded Search (and Beyond) with Jason Barnard Podcast A leading digital marketing podcast series in the brand marketing space produced by Kalicube and hosted by The Brand SERP Guy®, Jason Barnard.

AIBrandBrand SERP+11 more
Jan 27, 2022 Jason BARNARD