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The reputation and authority that belongs to an individual, not to their company or current role. Unlike company equity (which stays behind after an exit), Portable Equity moves with the person through career transitions.

Jason Barnard developed 'Portable Equity' for personal brand clients. The insight: most executives build equity tied to their company, losing it all upon exit. Building Portable Equity means ensuring your AI Sales Force works for your NAME - not just your title.

Portable Equity is built through: personal Entity Home, personal brand claims, thought leadership content under personal name, relationships attributed to the person not the role. It requires deliberate strategy to separate personal authority from company authority.

Traditional executive branding focuses on the current role. Portable Equity planning recognizes that careers span multiple roles, companies, and pivots. Building it early creates options; building it late creates urgency.