Named Entity

Named Entity

Description
A named entity is a distinct, real-world object—such as a person, company, product, concept, or topic—that can be uniquely identified and understood by search engines and AI systems. Jason Barnard extensively uses this term to emphasize that these entities are the fundamental building blocks of how AI organizes and interprets information about the world
The Named Entity definition
A named entity is a specific person, company, product, concept, or topic that can be uniquely identified and understood by search engines and AI systems.
How Jason Barnard uses Named Entity definition
At Kalicube, recognizing and optimizing for named entities is central to our strategy. We ensure that our clients, their companies, and their offerings are clearly defined as distinct and entities, enabling AI and search engines to accurately process and connect information about them across the web.
Why Named Entity matters to digital marketers
In an AI-First Search world, search is increasingly entity-based, rather than just keyword-based. Marketers must ensure their brands are recognized as named entities so that AI systems can confidently understand, categorize, and recommend them, influencing everything from Knowledge Panels to AI-generated summaries.
Posts tagged with Named Entity

The AI Brand Results Ecosystem

Powered by Kalicube’s Brand Trigger Framework™, Brand Trigger Engine™, and expressed through Brand Trigger Presence™All of which are executed as part of The Kalicube Process™. Core Concept: An AI Brand...

AIAI Brand ResultAmbient AI Brand Result+37 more
May 19, 2025 Jason BARNARD

Enhancing SEO Visibility and Credibility through Knowledge Panel Optimization – “Anton Shulke”

Challenge Anton Shulke is a distinguished SEO consultant and digital marketing expert. Anton recognizes the evolving landscape of online visibility and why a Knowledge Panel is essential to establish a...

AIAI SearchAuthoritative Sources+38 more
Sep 18, 2023 Bernadeth Brusola

Target KGMID: What You Need To Know

What is a Target KGMID, and what does it stand for? A Target KGMID is the Knowledge Graph Machine Identifier a brand focuses on in its search engine optimization (SEO)...

AIBrandBrand Awareness+37 more
Aug 3, 2023 Bernadeth Brusola

The simplest way of finding the KGMID

What is the easiest way to find the KGMID? The easiest way to find the Google Knowledge Graph ID (KGMID) is to use the “Share” feature in the Knowledge Panel. ...

AIBrandBrand SERP+32 more
Jul 11, 2023 Jason BARNARD

What is Google’s Search Generative Experience (Now Called AI Overviews)

Google’s Search Generative Experience (SGE) is a dynamic Knowledge Panel about a topic or Named Entity, such as a company or a person. SGE creates a dynamic Knowledge Panel using...

AIAI in SearchAI-Driven+39 more
Jun 22, 2023 Jason BARNARD

Knowledge Panel Sprouts on Google: What You Need to Know

In this article you will learn what a Knowledge Panel Sprout is, why they are important, and how you can grow a sprout into a blossoming, information-rich Knowledge Panel on...

AIBrandBrand Management+29 more
Feb 22, 2023 Jason BARNARD

How to Get Into Google’s Knowledge Graph: the 3-Step Kalicube Process

In this article you’ll learn the simple 3-step Kalicube Process for getting into Google’s Knowledge Graph. Google uses its Knowledge Graph in most of its algorithms, so getting into the...

AIAuthoritative SourcesBrand+26 more
Jan 21, 2023 Jason BARNARD

Finding a Google Knowledge Panel: What You Need to Know

In this article you will learn different techniques for finding a Knowledge Panel on Google. Importantly, sometimes a Knowledge Panel doesn’t trigger on a Brand SERP (the search result for...

AIBrandBrand SERP+22 more
Jan 9, 2023 Jason BARNARD

Dominant Entity in SEO: What You Need To Know

What is a Dominant Entity in SEO? A Dominant Entity is the entity that Google prioritises on a Google search for a Named Entity with an ambiguous name. When multiple...

AIBrandBrand Management+24 more
Dec 12, 2022 Jason BARNARD

Infinite Self Confirming Loop of Corroboration: What You Need To Know

What Is the Infinite Self Confirming Loop of Corroboration in SEO? The “infinite self-confirming loop of corroboration” is a fundamental part of The Kalicube Process™. The Kalicube Process is a...

AIAuthoritative SourcesBrand+24 more
Dec 5, 2022 Jason BARNARD

Kalicube Pro SaaS Review: Shape Your Entity Identity – Koray Tuğberk GÜBÜR (Holistic SEO, Turkey)

Introduction to the Review – a Presentation of the Platform (See below for the jump links to the sections of the article) Kalicube Pro™ is the unique, and only Brand...

AIBrandBrand Management+28 more
Nov 9, 2022 Editorial Team

8 Ways to Find the Google Knowledge Vault ID (KGID / KGMID) for any Entity

What Is a KGMID (Google Knowledge Vault ID)? It is a unique identifier for entities in Google’s Knowledge Vault. Every Knowledge Panel  in Google SERPs (Search Engine Results Pages) contains...

AIBrandBrand SERP+27 more
Sep 2, 2022 Jason BARNARD
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