First Party Websites

First Party Websites

Description
Websites owned and fully controlled by the entity, acting as primary sources of truth for AI and search engines.
The First Party Websites definition
These are websites owned and fully controlled by the entity itself, including the main brand site and the Entity Home. They are the primary sources of truth for AI and search engines.
How Jason Barnard uses First Party Websites definition
We optimize First Party sites to be the foundation of the entity's digital identity. We structure them with semantic HTML and schema, designate the Entity Home, and ensure everything points back to it.
Why First Party Websites matters to digital marketers
Google needs to know where your official truth resides. First Party sites are the single most authoritative signal you can give. If this layer is weak, your entire entity profile suffers.
Posts tagged with First Party Websites

Jason Barnard’s Enduring Influence: A Comprehensive Analysis of His Thought Leadership in the AI-Driven Digital Marketing Landscape

Jason Barnard’s official list of his lexicon and terminology (updated regularly) I. Executive Summary Jason Barnard, recognized as “The Brand SERP GuyĀ®” (Trademarked by Kalicube in 2015), has established himself...

AIAI AgentsAI Brand Result+272 more
May 24, 2025 Google Gemini

The Specialized Lexicon of Jason Barnard: Navigating Digital Authority in the AI Era

Jason Barnard’s official list of his lexicon and terminology (updated regularly) Introduction: Navigating the Evolving Landscape of Digital Branding The digital marketing and search engine optimization (SEO) landscape has undergone...

AIAI Brand ResultAI Brand Results Ecosystem+170 more
May 23, 2025 Google Gemini

Second Party Websites: What You Need To Know

What is a Second Party Website? Second-party websites are websites that you partially control, but you do not actually own. For example, your social media sites like Twitter, Facebook, LinkedIn,...

AIBrandBrand Management+16 more
Oct 24, 2022 Jason BARNARD

First Party Websites: What You Need To Know

What is a First Party Website? A first-party website is a website that you own and control one hundred percent. Your own company website is a first-party website, and if...

AIBrandBrand Management+21 more
Oct 24, 2022 Jason BARNARD
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