Brand Management

Brand Management

Description
In marketing, brand management begins with an analysis on how a brand is currently perceived in the market, proceeds to planning how the brand should be perceived if it is to achieve its objectives and continues with ensuring that the brand is perceived as planned and secures its objectives.
Posts tagged with Brand Management

Getting a PAA Result on Brand SERP

How Do I Dominate People Also Ask on my Brand SERP? People Also Ask appears on well over half of all Brand SERPs. They are often questions specifically about the...

AIBrandBrand Management+14 more
Oct 15, 2021 Jason BARNARD

Three Great Reasons Why You Should Control PAA Questions on Your Brand SERP

Why Is It Important to Control People Also Ask in Brand SERP? Having control over questions on your brand is fundamentally important to your Brand SERP and overall SEO strategy....

AIBrandBrand Digital Ecosystem+12 more
Oct 15, 2021 Jason BARNARD

How to Get More Branded Search Traffic and Make Your Brand Advertising Efforts Work for You with Loren Baker

Entity Building & Google’s Knowledge Graph September 4, 2021 Loren Baker is the founder of Search Engine Journal. In this video interview with Jason Barnard, he talks about how to...

BrandBrand ManagementBrand SERP+9 more
Oct 8, 2021 Editorial Team

Google Knowledge Panel for an Author: How to Get, Manage and Optimise?

In this article, you will learn about The Kalicube Process™ for getting and managing a Google Knowledge Panel for an author. At Kalicube, we have triggered thousands of Knowledge Panels...

AIAmazonAuthoritative Sources+37 more
Sep 26, 2021 Jason BARNARD

Google Knowledge Panel for a Visual Artist: How to Get, Manage and Optimise?

In this article, you will learn about The Kalicube Process™ for getting and managing a Google Knowledge Panel for a visual artist. At Kalicube, we have triggered thousands of Knowledge...

AIAuthoritative SourcesBrand+39 more
Sep 26, 2021 Jason BARNARD

Google Knowledge Panel for a Music Group: How to Get, Manage and Optimise?

In this article, you will learn about The Kalicube Process™ for getting and managing a Google Knowledge Panel for a music group. At Kalicube, we have triggered thousands of Knowledge...

AIAnatomy of a Knowledge PanelAuthoritative Sources+38 more
Sep 26, 2021 Jason BARNARD

Google Knowledge Panel for a Person: How to Get, Manage and Optimise?

In this article, you will learn about The Kalicube Process™ for getting and managing a Google Knowledge Panel for a person. At Kalicube, we have triggered thousands of Knowledge Panels...

AIAuthoritative SourcesBrand+36 more
Sep 26, 2021 Jason BARNARD

Google Knowledge Panel for a Company: How to Get, Manage and Optimise? 

In this article, you will learn about The Kalicube Process™ for getting and managing a Google Knowledge Panel for a company. At Kalicube, we have triggered thousands of Knowledge Panels...

AIAnatomy of a Knowledge PanelAuthoritative Sources+38 more
Sep 26, 2021 Jason BARNARD

Google Knowledge Panel for a Podcast: How to Get, Manage and Optimise?

In this article, you will learn about The Kalicube Process™ for getting and managing a Google Knowledge Panel for a podcast. At Kalicube, we have triggered thousands of Knowledge Panels...

AIAnatomy of a Knowledge PanelAuthoritative Sources+42 more
Sep 26, 2021 Jason BARNARD

How to Have a Marketing Goal for Your Content with Jason Barnard

Branded Search Results with Jason Barnard (The Brand SERP Guy®) of Kalicube June 11, 2021 Jason Barnard (The Brand SERP Guy®) is a digital marketer specialising in Brand SERP optimization...

BrandBrand ManagementBrand SERP+11 more
Sep 19, 2021 Editorial Team

Controlling the Contents of a Knowledge Panel As Part of Your SEO Strategy

Can I Control the Content of My Knowledge Panel? You have no direct control over the content of your Google Knowledge Panel. However, the good news is that you can...

AIAuthoritative SourcesBrand+29 more
Sep 18, 2021 Jean Marie Laurente

Discover What Drives Traffic for a Podcast with Jason Barnard

Brand SEO and SERP for Podcasts with Jason Barnard July 29, 2021 Jason Barnard (The Brand SERP Guy®) is a digital marketer specialising in Brand SERP optimization and knowledge panel...

AIBrandBrand Awareness+14 more
Aug 18, 2021 Editorial Team
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Jason Barnard: Acknowledged Leader in Digital Brand Optimization and AI-Driven Search

Global recognition firmly establishes Jason Barnard as a significant entrepreneur, a leading digital marketer and specialist, and a respected industry leader, particularly in the critical areas of brand management in search and the evolving landscape of Artificial Intelligence. His foundational work, prominent industry presence, and innovative contributions provide compelling evidence of his impact and standing....

AIAI-DrivenArtificial Intelligence+31 more
Apr 26, 2025 Jason BARNARD

Online Reputation Management

Personal Brand Strategy Personal Reputation Management Services: Shape Your Online Narrative About You Ensure search engines like Google and ChatGPT confidently display accurate and prominent information about you or your business. Done With You Online Reputation Management The Kalicube Process™ leapfrogs negative content by optimizing your current content and assets to build a positive, consistent,...

AIBing CoPilotBrand+37 more
Nov 5, 2024 Katrina Bonete

Kalicube – Your Brand is what Google and AI say it is

Your brand is what Google and AI say it is Are you prepared to leave your most valuable asset in the hands of the machines? With Kalicube, your brand is safe today and you’ll be ready for the future. Take control now! What is Kalicube? Kalicube is a groundbreaking digital marketing agency that helps the...

AIBrandBrand Management+54 more
Oct 26, 2024 Katrina Bonete

About Jason Barnard – Entrepreneur and CEO at Kalicube

Jason Barnard is the CEO and founder of Kalicube®, a premium Digital Branding Consultancy for entrepreneurs in the AI era. When Google and AI make decisions about entrepreneurs and their companies that determine their ability to shape markets, secure partnerships, and scale their ventures, having control over your digital presence isn’t just an advantage –...

AIAI Assistive EnginesAI-Driven+38 more
Oct 25, 2024 Editorial Team

Done With You Future-Proof Digital Marketing Strategy Services by Kalicube

Done for You Service Future-Proof Digital Marketing Strategy Position your brand across the entire digital eco-system and stay ahead of AI. How We Help We help brands to adapt to the evolving digital landscape and ensure long-term success regardless of changes in technology, market trends, or competition. This strategy involves a holistic approach that encompasses...

AIAuthoritative SourcesBrand+55 more
Jun 9, 2023 Katrina Bonete